005: 3 Keys to Enhance Your Mission's Brand - a podcast by Mike Kim & Mary Valloni

from 2018-01-16T06:00

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In this episode we cover the fourth step of the Fundraising Freedom framework:

  1. Focus Your Vision
  2. Run Your Research
  3. Enlist Your Team
  4. Enhance Your Brand
  5. Deploy Your Team
  6. Organize Your Ask
  7. Make Your Difference

Many missionaries shy away from the idea of "branding" or "marketing" but the reality is that we already have a brand: it's what people think about us and what we communicate. 

There are 3 identities to every brand:

  1. Visual Identity
  2. Verbal Identity
  3. Value Identity

In this episode, Mike and Mary take you into the nuts of bolts of building a brand that aligns all three of those identities.

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Free Resource: Support Raising Roadmap (PDF)

Most missionaries struggle to know where to start their fundraising efforts. Use this full-color roadmap to follow along with the podcast step-by-step as you plan your support raising campaign.

Get your Missionary Support Raising Roadmap here

Fully Funded Workshop: March 4-6, 2018 in San Diego, CA

Join Mike and Mary for a 3-day workshop designed to help Christian missionaries boost their fundraising budget and step into financial freedom.

For more information: fullyfundedworkshop.com

Further episodes of Fully Funded - Marketing and Fundraising for Missionaries

Further podcasts by Mike Kim & Mary Valloni

Website of Mike Kim & Mary Valloni