024: The Big Difference Between Authenticity and Transparency in Storytelling with Mike Kim - a podcast by Mike Kim & Mary Valloni

In today's episode, Mike and Mary continue their conversation on Mike's upcoming book, You Are the Brand, and how to effectively communicate online.

In this episode you'll hear:

• Questions to ask yourself before you hit publish on anything
• The difference between being authentic versus transparent
• How to tell stories you can "build a campfire around"

Resources:

You Are the Brand book

Support Letter Templates 

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Missionary Support Raising Roadmap(PDF)

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Further episodes of Fully Funded - Marketing and Fundraising for Missionaries

Further podcasts by Mike Kim & Mary Valloni

Website of Mike Kim & Mary Valloni