Importance of Simple Design: Participate - a podcast by Bonnie D. Graham

The buzz: Simplicity.
No one asks for a more complicated life. But here we are, leading busier, more complex lives than ever, by many measures. Take heart. You and everyone in your organization can help by participating actively in shaping simplicity in design, regardless of your roles and functions. How? Make simplicity a quality measure. Stop adding product features. Listen to and understand what your customers really need. Business benefits? Knowing what to make and why to make it will help you bridge the innovation gap and drive return on investment. Ready?
The experts speak.
Sana Salam, Sodales Solutions: “If you can't explain it to a six year old, you don't understand it yourself.” (Albert Einstein)
Tom Lamar, THINK Interactive: “Simplicity is the ultimate sophistication.” (Leonardo Da Vinci)
Martin Wezowski, SAP: “Design is too important to be left only to designers.” (Tim Brown)
Join us for Importance of Simple Design: Participate.

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