TEI 155: How product managers can get pricing right – with Tim Smith, PhD - a podcast by ProdMgmtTalk

The topic of this episode is pricing. It is a frequently asked about topic. Determing the proper price for a product  impacts profit potential and sales volume expectations.

I have a great guest to help us understand the components of a pricing strategy and how to price a product.

He is Tim Smith, author of five books on pricing, Adjunct Professor of Marketing and Economics at DePaul University, and founder of Wiglaf Pricing.

Further episodes of Global Product Management Talk

Further podcasts by ProdMgmtTalk

Website of ProdMgmtTalk