319 | How to Make Your Marketing More Effective with Lynan Saperstein - a podcast by Gene Hammett interviews business experts including Chris Brogan, Hal Elrod,

The process of creating a more effective marketing strategy includes tracking ROI. You can’t wing this component. You can’t use “gut feeling” in the fine-tuning phase of marketing. Lynan Saperstein, Founder of The Experience Experts, shares with us simple ways to improve your marketing by being willing to track it. Results are the game. Discover ways to make your marketing more effective.

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Further podcasts by Gene Hammett interviews business experts including Chris Brogan, Hal Elrod,

Website of Gene Hammett interviews business experts including Chris Brogan, Hal Elrod,