HTE 386: How to Create Compelling Reasons to Buy | Sharon Savariego - a podcast by Jon Nastor

My guest today is the former business development manager of uTest, community advocate, and serial social entrepreneur.

Back in 2014, she came up with the idea to build a platform to empower Community Managers around the world. Needing help with the tech side of things, she began the quest for a tech co-founder, which she found and they began planning, raising money, and building.

Today, Mobilize serves as an online hub for over 1,000 communities and 1,000,000 members.

This is a fascinating conversation where we discuss creating compelling reasons to buy, why everything has an element of community, and honing a vision.

Now, let’s hack…

Sharon Savariego.

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