Automotive Content Creator, Omar Rana on the Hot Rod BBQ Podcast - a podcast by Hemmings

Being a digital content creator in the automotive world isn’t easy. For starters, there’s an enormous amount of competition throughout what seems like and endless number of platforms. Then there are the ever-changing algorithms and content constraints that hold you back. And don’t even get us started on the process of procuring vehicles and personalities, and then crafting stories around each in the hopes that your audience enjoys them.

Omar Rana of Omar Drives is no stranger to tackling these obstacles, and as such, he’s created some of the best automotive content out there. On this episode of the Hemmings Hot Rod BBQ, Omar sits down with us to talk about content creation, along with some newly announced vehicles like the Dodge Charger EV, and Toyota’s new hot-hatch, the Corolla GR!

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