S E69: The Man Behind the “Woka-Cola” Ads - a podcast by Realkast

from 2021-08-09T16:00

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Commercials are showing up all over the place mocking Coca-Cola for instructing it’s employees to “be less white” and sourcing their sugar from China while preaching about restrictive voting laws. Similar ads target American Airlines, Baseball, Nike, and Ticketmaster. We talk to the man behind the curtain, Will Hild, Executive Director of Consumers’ Research. He explains why he is doing it and warns that others will be next.

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