Podcasts by Hot Copy

Hot Copy

The Hot Copy podcast is a collaboration between seasoned copywriters Belinda Weaver and Kate Toon.
Tune in for copywriting tips, shortcuts, writing resources, interviews and laughs. All focused on helping you become a better copywriter.

Further podcasts by Kate Toon & Belinda Weaver

Podcast on the topic Marketing

All episodes

Hot Copy
Hot Copy Christmas Special! from 2021-12-21T13:58:16

Hello and welcome to this special festive episode of the Hot Copy Podcast. Belinda and I have come back together to roast some chestnuts, neck some egg nog and ta...

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Hot Copy
End of Series 1! Series 2 coming in 2021. from 2020-09-23T04:30

Did you know we've been creating this podcast since 2015 -- never missing an episode?

Well, not until 2020.

2020 has been the year of "the surge" for us both.

In this specia...

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Hot Copy
Regional Copywriting: Marketing to a Rural Audience with Sarah Walkerden from 2020-08-27T04:30

Have you ever felt cooped up in a corporate office, staring outside at the trees, wishing you could leave the hustle and bustle of city life behind?

Waking up mid-morning, taking a coffee...

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Hot Copy
Crinkly Copywriting: Can you still write great copy when you're 60+? with Mary Cameron from 2020-08-13T04:30

Figuring out what makes you unique is a tough but essential part of marketing your copywriting services.

What if you’ve written for every type of business?
What if ...

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Hot Copy
Creating content that connects for SaaS businesses with Kat Ambrose from 2020-07-16T04:30

SaaS copy, is it a super sexy sassy form of copywriting?
No!
It’s Software as a Service copy.
Huh?
Well you know big brands like Stripe, ConvertKit, Slac...

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Hot Copy
The secret to authority-boosting podcast pitches with Mai-Kee Tsang from 2020-07-02T04:30

Being a guest on a podcast is a fantastic way to increase your reach and boost your visibility and skyrocket that authority. Right? You're a really important person who knows what they're talkin...

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Hot Copy
The Ultimate Guide to Magazine Pitching with Rachel Smith from 2020-06-18T04:30

Do you want to know a secret?

Kate never actually wanted to be a copywriter. Her dream was to be a magazine writer. In fact, she was voted “Girl Most Likely To Write For Smash Hits” when ...

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Hot Copy
Why You Need a Personal Brand (and How to Create it) with Mike Kim from 2020-06-04T04:30

As copywriters, we get to hide behind our keyboards – writing the words that put our clients in the spotlight.

And for many of us, it’s just where we want to be.

But are we doing o...

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Hot Copy
Human Centred Branding with Anita Siek from 2020-05-21T04:30

Human-centered design is an approach to interactive systems development that aims to make systems usable and useful by focusing on the users, their needs and requirements, and by applying human ...

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Hot Copy
Copywriting for the arts with Ali Strachan from 2020-05-07T04:30

We are surrounded by art every day. And artists struggle with many of the challenges that us copywriters do…

  • How to create a sense of perceived value around their work.
  • How...

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Hot Copy
Copywriting and COVID19 from 2020-04-22T02:33:47

Did you notice we missed an episode?

You’ve probably got bigger things to worry about right now. Like the C-word. We’re talking about COVID19, of course.

The truth is, we’ve been a...

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Hot Copy
Demystifying Tender Writing with Estelle Fallon from 2020-04-09T04:30

Some industries have a very straight-forward process to buy. I have a problem. I research alternatives. I choose one. I give them some money and I get something in return.

All very simple...

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Hot Copy
Medical copywriting unpacked with Nerissa Bentley from 2020-03-11T04:30

How many times have you Googled a symptom? Hands up. We all have. The need to make complex medical information accessible and readable has flourished with the advent of Google and the prevalence...

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Hot Copy
Copy Collaboration: How to make it work from 2020-02-20T05:30

The truth is most copywriters write solo, alone, with no one around but perhaps a farting dog, or keyboard obsessed cat.
We need silence and solitude to rouse the creative muse.

But...

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Hot Copy
Sending cold emails with Laura Lopuch from 2020-02-06T05:30

Does cold emailing get you in a cold sweat? Is it something you’ve put off because you don’t want to be accused of being a spammer… Or face rejection, over and over again?

Many of us will...

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Hot Copy
SEO copywriting: How to package it, sell it, and do a great job from 2020-01-15T21:30:32

SEO is a topic we've often see discussed in copywriting Facebook groups and across the web.

And most copywriters either seem scared of it, confused by it or just overwhelmed by how to pac...

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Hot Copy
Christmas tips and the secret to an explosive 2020 from 2019-12-19T05:30

Christmas is a great time of the year to take a break from your business as your clients are on holidays. It’s also a great time to knuckle down and get some strategic work done… because your cl...

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Hot Copy
The Art of Direct Response Copy with Glenn Fisher from 2019-11-14T03:45:13

Today, Kate is talking to Glenn Fisher, from All Good Copy. He’s an Author, Copywriter, Podcast and Speaker.

His book ‘The Art of The Click’ was shortlisted as the business book of the ye...

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Hot Copy
Ghostwriting with Cindy Childress from 2019-10-24T04:30

Ghostwriting is pretty much what we do as copywriters. We write the words that others get to claim as their own. 

But have you ever been asked to write something more substantial than a b...

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Hot Copy
10 Biggest Lessons I’ve learned as a Freelancer with Steve Folland from 2019-10-03T04:30

Steve Follard is the host of the ‘Being Freelance’ Podcast and the ‘Doing it for the Kids’ Podcast. He’s also a video and audio freelancer.

He’s talked to countless freelancers about the ...

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Hot Copy
The Hot Copy news you NEED to know from 2019-09-12T04:30

Have you missed us? If you’re a regular listener to the Hot Copy podcast, you may have noticed that we’ve been AWOL for a few weeks.

In this episode, we explain what we’ve been up to, how...

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Hot Copy
Making money writing ebooks - Steve Slaunwhite from 2019-07-18T04:30

Lead magnets have been part of our marketing vernacular for years now. You offer a thing of value and people give you their email address (and permission to email th...

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Hot Copy
Nailing Instagram with Ami Williamson from 2019-06-20T04:30

How do you get copywriting clients?

It’s a question we get asked all the time. We even did an episode on it covering some of the most common lead gen tactics.

But there...

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Hot Copy
The unexpected problem with copywriting success from 2019-06-06T04:30

When we start out as copywriters, obviously the aim is to be successful. But what does that even mean?

In this episode, Belinda and Kate are honest about the upsides and downsides of bein...

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Hot Copy
How to work with agencies with Kate Merryweather from 2019-05-02T04:30

As copywriters and business owners, we seek the warmth and security of financial consistency. Many of us believe if you can wriggle in with agency clients, we’ll have just that.

But what ...

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Hot Copy
Is copywriting making you a bad parent? from 2019-04-18T10:00

Are you struggling to run your copywriting business around your family?

Do you worry about too much screen time… or (gasp) future therapy bills because you’re meeting deadlines rath...

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Hot Copy
TCC IRL NYC: Super tips from the experts from 2019-04-04T04:30

We went to a copywriting conference in New York City in March 2019. It was Brooklyn but let’s not facts spoil the glamour.

It was TCC IRL (The Copywriter Club In Real Life) and while we h...

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Hot Copy
Sweary Copy: Smart tactic or too try hard? from 2019-03-21T04:30

To swear (in copy) or not to swear (in copy) that is the question.

As copywriters, we’re always having to change the way we write to adapt to the times. And these days everyone seems to l...

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Hot Copy
From copywriting to copyking: How Rob Marsh mastered the art of copywriting from 2019-03-07T05:30

Rob Marsh has been a little name and then a big name.

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Hot Copy
Psychology based copywriting tips: Cath Fowler from 2019-02-07T05:30

Cold calls. Telemarketing. Infomercials. These words send a chilling shiver down my spine. In a world where folk are over the abundance of “buy my thing” being shouted at them, how do you avoid ...

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Hot Copy
Writing long form FB ads (that convert like crazy): Justin Blackman from 2019-01-31T05:30

We’ve all read those long-form Facebook ads and wondered if they really work.

Would you be surprised to learn that some of the highest converting Facebook ads are the length of some long-...

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Hot Copy
Time saving tips for busy copywriters: Kate Christie from 2019-01-17T05:30

Time. It’s the most elusive asset you have and yet few copywriters seem to be able to control it.

What do you do when you’ve run out of time? You can’t buy more, I’ve tried and now I thin...

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Hot Copy
From teacher to copywriter: Chris Cooper from 2019-01-03T05:30

Imagine peeking into the office of other copywriters… copywriters doing their thing day in, day out. And making a success of it.

Comparisonitis can be our undoing but it can incredibly us...

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Hot Copy
Surviving Christmas + Q&A from 2018-12-20T05:30

It’s nearly Christmas and that statement either makes you CHEER or BOO.

Christmas is a time when our clients usually shut up shop. We can start getting anxious as we don’t have work lined...

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Hot Copy
The science of conversational copywriting with Nick Usborne from 2018-12-06T05:30

Did you know that our brain responds differently to different messages? If you don’t want to write copy that puts readers on high alert, conversational copywriting is for you.

In this epi...

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Hot Copy
Why are some copywriters so expensive from 2018-11-22T05:30

In our last episode, we talked about your copywriting business being a sock in a box. If you missed it, we talked about the risk of charging a premium level price tag without delivering...

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Hot Copy
Is your copywriting business a sock in a box? from 2018-11-07T19:51:42

We’ve all been there. We were taken in by the schmick advertising, the snazzy designer, the bells and whistles.

We buy the thing.

Then it’s delivery and we unwrap the l...

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Hot Copy
Expert email marketing: Sarah Anderson from 2018-10-25T04:30

Email is dead! No it isn’t! Email is the most powerful marketing tool on the planet!

Which is it and how can copywriters use email marketing to boost their business?

In this episod...

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Hot Copy
How to take your copywriting global from 2018-10-10T04:30

Language localisation can be a bit of a minefield. Between the US, the UK and good old Aussie-land we all technically speak the same language, right? So how hard could it be?

Quite hard a...

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Hot Copy
What is a copy deck anyway? from 2018-09-27T04:30

If you’re a copywriter, you’ve probably heard of the term Copy deck before, but you might not be 100% sure what it is.

In this episode, we answer ALL your copy deck questions and ex...

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Hot Copy
10 tips on Writing Better with Amanda VanElderen from 2018-09-13T04:30

Now we’re all copywriters here, right?

So we should be able to write, right?

But the truth is, even after years of slaving at the typewriter, we all could still learn a thing...

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Hot Copy
Perfect proofreading for error free copywriting from 2018-08-30T04:30

It’s been a long time coming but we’re finally tackling the topic of proofreading. This is right up the alley of many copywriters and editors, who offer proofreading as a value-adding service to...

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Hot Copy
10 easy marketing wins for Copywriters from 2018-08-16T04:30

We all know as working copywriters that while we put our love, our heart, our soul, our everything into our clients' marketing, we sometimes neglect our own.

So today we’re focusing in on...

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Hot Copy
How copywriters can use social media to build their personal brand from 2018-08-02T04:30

With D.P. Knudten

Today Kate talks to D.P. Knudten, a copywriter from Wisconsin, about social media and how it can be a powerful booster for copywriters.

Tune in to learn...

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Hot Copy
Writing copy for SAAS businesses, with Kaleigh Moore from 2018-07-19T04:30

We’ve talked a little about finding your niche as a copywriter. Medical, government, health, finance.

Finding the right niche for your skills can help you earn more moolah as you become a...

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Hot Copy
What keeps copywriters awake at night (and some simple solutions) with Robert Gerrish from 2018-06-14T04:30

Tactics to deal with newbie fears and oldbie exhaustion

In this solo interview, Kate talks to Robert Gerrish, a well-known name in the Australian solopreneuer world.

Robert, a fr...

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Hot Copy
Revisions and approvals - step by step process (part 2) from 2018-05-30T04:30

Our last episode focused on beating the blank page and getting your first draft ready.

You’ve hit send… but now what...

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Hot Copy
Beat the blank page! Our copywriting process from blank page to first draft from 2018-05-17T02:55:55

Does the blank page ever mock you? That blinking cursor, flashing at your lack of ability to start this copywriting project… to write a killer headline or craft a...

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Hot Copy
Hot Copy Q&A from 2018-05-03T04:30

As copywriters with our very own podcast, we’re often asked questions. 

Questions...

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Hot Copy
Writing conversational copy with Vikki Ross from 2018-04-18T21:46:07

These days we’re all aiming to make a deeper, more real connection with our customers, and we know the way to do this is through conversational co...

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Hot Copy
Micro copy: How to make a big impact with small copy from 2018-04-05T04:30

So, you’ve finally finished writing your client’s copy.

The homepage ...

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Hot Copy
The secret to writing profitable Google AdWords from 2018-03-22T04:30

Many of us are familiar with Google AdWords as part of our knowledge of SEO. But can Google AdWords shortcut your SEO efforts and get to page 1? Listen

Hot Copy
Leaving your day job to become a copywriter from 2018-03-08T05:30

Deciding to change jobs is a big decision. Deciding to actually ditch your job (and the lo...

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Hot Copy
How virtual Assistants can help your copywriting business from 2018-02-22T05:30

As copywriters, we know that one thing we have far too little of is time. But is it actually possible to delegate some of your work to others? Listen

Hot Copy
Copywriting in sickness and in health from 2018-02-08T05:30

Could your business survive a cold? Probably. But what about an unexpected illness that takes you out of action for weeks?

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Hot Copy
[FLASHBACK]: Darren Rowse: From blogger to entrepreneur from 2018-01-25T05:30

Darren Rowse is a globally renowned blogger and speaker. Just as many people know him as the founder of Problogger as for his other business, Digital Photography Sc...

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Hot Copy
Charities and NFPs: Copywriting tips from Andrea Rowe from 2018-01-11T05:30

We know that many copywriters love the idea of writing copy for charities and Not For Profits, it’s a way of using our copywriting superpowers for...

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Hot Copy
How to be a happy and motivated copywriter from 2017-12-14T05:30

Although we love being copywriters we know it’s not all unicorns and rainbows. There are the ups and the downs, the highs and the woes. 
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Hot Copy
Copywriting formulas: Smart copywriting? Or cheating? from 2017-11-30T05:30

Today we’re going to talk about copywriting formulas. Is using a formula cheating or is it smart copywriting? Spoiler: It’s both.

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Hot Copy
Writing Clickable Facebook ads from 2017-11-16T05:30

Facebook, some of us love it, some of us hate it. But there’s no denying it’s a powerful marketing tool, both for ourselves and our clients.

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Hot Copy
Uniqueness: How to find a superpower in any business from 2017-10-24T19:59:08

Are you and your business unique? Are your clients? Of course not. 
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Hot Copy
Copywriting questions continued from 2017-10-19T04:30

We've been recording these podcasts for nearly 2 years now. It may be longer. Our memory isn't Listen

Hot Copy
Pamela Wilson on accidental copywriting and profitable content marketing from 2017-10-05T04:30

When do you start introducing yourself as a writer? When you’ve written some copy? When you’re regularly creating content that is shared around th...

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Hot Copy
Time management tricks to boost your profit from 2017-09-21T05:00

Keep your copywriting business profitable!

How well do you manage your time? Are y...

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Hot Copy
Top 11 copywriter questions (and the answers you’ve been waiting for) from 2017-09-07T05:00

Today we are taking the lead from our faithful listeners and will be answering the top 11 copywriter questions. Yes, all of those background conun...

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Hot Copy
[FLASHBACK] (Re)Discover the secret life of your Hot Copy hosts from 2017-08-24T04:30

We got to chatting about who listens to our podcast and we wondered how many listeners have been with us from the beginning. How many of you know much about us at all?

With that question ...

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Hot Copy
The secret life of an American copywriter from 2017-08-09T21:56:10

 

Today we’re talking to with fellow copywriter and podcaster Kira Hug. Kira is a conversion copywriter based just outside...

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Hot Copy
10 elements every copywriting website must have from 2017-07-26T16:00

Today we’re talking websites and the essential elements your website needs to ensure it’s bringing fresh juicy copywriting customers to your virtual door every single day of the week.

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Hot Copy
[FLASHBACK] New copywriter's guide to blogging from 2017-07-13T16:00

Blogging certainly isn’t new but it is a source of anxiety for many new copywriters, especially when it feels like it’s all been done before.

In this episode, Kate and Belinda break down ...

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Hot Copy
Writing calls to action (that customers cannot resist) from 2017-06-29T09:00

 

The humble call to action is a critical part of effective copywriting and that’s what we’re talking about today. Because a great call to action is so muc...

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Hot Copy
What we learned at the CopyCon Copywriting Conference from 2017-06-14T16:00

In this week’s episode we’re talking about something pretty special; Australia’s first dedicated copywriting conference. It happened in Sydney just a few weeks ago and we’re going to share the k...

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Hot Copy
Dealing with rejection: How to turn that frown upside down from 2017-05-31T16:00

Today we’re getting serious and talking about rejection. Because every copywriter will not only be told a client doesn’t want to go ahead, they will also face the...

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Hot Copy
Eleanor Goold: Personal branding: how much you should you bring to your brand? from 2017-05-17T16:00

Today we’re talking personal branding - something I know a lot of you copywriters out there in podcast world struggle with. Many be...

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Hot Copy
Expert tips on writing email subject lines that get opened, fast! from 2017-05-03T16:00

Today we’re talking about email subject lines today. You might be writing emails to your clients or writing email marketing for your clients. Either way, your ema...

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Hot Copy
Publishing a business book: A how to guide. from 2017-04-19T16:00

Today we’re chatting business books - and whether writing one can help boost your copywriting business.

As writers, many of us have a burning designer to be ...

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Hot Copy
Joanna Wiebe: The power of conversion copywriting from 2017-04-05T09:00

Today we’re excited to talk to conversion copywriter Joanna Wiebe. You may know of Joanna already. She is the creator of Listen

Hot Copy
Juggling copywriting and family (without going insane) from 2017-03-23T09:00

Many copywriters – Kate and Belinda – are balancing their business and writing time with personal and family time. But is it possible?

Can you stay sane? Does something have to give?

...

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Hot Copy
Kylie Saunder: My Copywriting Story from 2017-03-09T10:00

We thought you’d love to hear from a regular copywriter, not some high flying superstar with a book and a mastermind course, but rather a working copywriter, who’s going through exactly what yo...

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Hot Copy
Freelancer job sites: the good, the bad and the ugly from 2017-02-23T10:00

Today we’re talking about Freelancer job sites, which are good, which are bad and which are down right terrible.

If you’re working as a freelancer copywriter, it’s pretty likely you’ve co...

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Hot Copy
Sean D'Souza: The importance of stories in copywriting from 2017-02-09T10:00

In today’s episode, we’re excited to share our chat with Sean D’Souza. You may know Sean from his business Psychotactics and or his podcast, the Three Month Vacat...

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Hot Copy
Rebekah Lambert: How to survive as a freelancer from 2017-01-25T19:38:14

Today we’re talking to Rebekah Lambert, a copywriter and marketer and founder of the Freelance Jungle and Hacking Happiness. Rebekah is a known her honest approac...

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Hot Copy
Copywriter Resolutions: Why will this year be different? from 2017-01-11T20:04:57

Today we’re talking about resolutions. The New Year’s Eve hangover has well and truly passed, the Christmas decorations are back...

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Hot Copy
Copywriting and design: Tips and ideas from Cathy Topping from 2016-12-15T00:24:21

Today we’re talking to Cathy Topping, a website and graphic designer now helping entrepreneurs and small business owners to build and market their own websites. Listen

Hot Copy
Our favourite creative and business podcasts from 2016-12-01T11:00

In this week’s pod we’re talking about our favourite podcasts and how they help us become better writers, better business people and better humans.

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Hot Copy
Your HOT copywriting questions answered! from 2016-11-16T11:00

Every now and then we host a very special Hot Copy episode and invite our listeners to send us their questions. This is one of those episodes!

Sit back, relax and listen to our best answe...

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Hot Copy
Copywriting subcontracting - A ‘how to’ guide (Business) from 2016-11-03T10:00

In this week’s episode we’re talking about subcontracting. This is when a copywriter or agency uses someone else to write the copy. Generally they pass out the work...

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Hot Copy
FLASHBACK: How to find copywriting clients from 2016-10-20T10:00

This week we're stepping back in time to revisit one of our all time favourite pods - and by the look of the stats one of your faves too.

It's all very good and well to understand how to ...

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Hot Copy
6 essential ways to market your copywriting business - Part 2 from 2016-10-06T10:00

We’re at the second half of our two-part episode on marketing your copywriting business. Marketing gets the message out that are in business so it really is essenti...

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Hot Copy
6 Essential Ways to Market your Copywriting Business - Part 1 from 2016-09-22T10:00

If you don’t market yourself as a copywriter, you won’t get many clients and without clients, you aren’t in business! So we’re tackling the essential ways to market...

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Hot Copy
[FLASHBACK] Copywriting fees – What to charge? from 2016-09-07T16:00

This week we're revisiting one of our most popular pods: the one about copywriting fees and how much to charge.

Why is this topic so popular? Until you have a few copywriting projec...

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Hot Copy
How to write non cheesy sales copy from 2016-08-24T16:00

So let’s first explain that sales copy is the text you use to persuade your readers to take a specific action. The copy can be used in sales emails, on web pages or...

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Hot Copy
Different type of copywriting clients (and how to manage them) from 2016-08-10T16:00

In this episode, Kate and Belinda share 16 types of copywriting clients almost every copywriter will get to work with. Some are awesome and some… are not. We share ...

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Hot Copy
A copywriter’s guide to accounting and finances from 2016-07-27T16:00

Getting your financials right from the start is vital to running a successful copywriting business. But there’s so much to get your head around, GST, Medicare levies, depreciation and what the h...

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Hot Copy
Why copy formatting is SO important from 2016-07-13T16:00

How to format your copy for maximum impact

Today we’re talking about formatting. Some listeners may wonder about this. Talking about formatting. Not even writing. Just formatting.

<...

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Hot Copy
Firing a copywriting client from 2016-06-30T10:00

We've chatted in previous podcasts about how it's impossible to make all clients love you, and how occasionally it's better all around if you just let them go.

In this podcast we'll be gi...

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Hot Copy
What to do when your copywriting client goes A.W.O.L. from 2016-06-15T16:00

Once you’ve got a few copywriting projects under your belt, you learn that some clients will respond very quickly and others will take a short ice age to reply. But how long is too long? When do...

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Hot Copy
New copywriter's guide to blogging from 2016-06-01T16:00

Blogging certainly isn’t new but it is a source of anxiety for many new copywriters, especially when it feels like it’s all been done before.

In this episode, Kate and Belinda break down ...

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Hot Copy
What we wish we knew when we started out as copywriters from 2016-05-18T16:00

Do you ever wish you could step back in time and talk to your younger self? In this episode Belinda and Kate chat about some of the copywriting lessons they’ve learned along the way and what we ...

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Hot Copy
Interview with UK copywriter, Amy Harrison from 2016-05-04T16:00

In this episode we chat to Amy Harrison, a well-known UK copywriter. Amy is also a copywriting coach and keynote speaker at marketing events around the world. You might have seen her guest post ...

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Hot Copy
How to build your copywriting confidence from 2016-04-21T09:00

Even the most experienced copywriters can suffer from confidence wobbles. Those moments you begin to question your writing abilities or your business skills... or both! In this podcast, we chat ...

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Hot Copy
Interview with medical copywriter, Ryan Wallman from 2016-04-06T16:00

Today we’re talking to Ryan Wallman Head of Copy at Wellmark a Melbourne creative agency that specialising in niche industries and in particular healthcare and pharmaceutical communications.
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Hot Copy
The how-to of powerful copywriting testimonials from 2016-03-23T16:00

In the last Hot Copy podcast we shared some copywriting techniques to help your clients build trust and credibility with their audience. One of those techniques is getting testimonials and it’s ...

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Hot Copy
How to build trust with your copy from 2016-03-09T17:00

When it comes to deciding on whether to do business with someone, trust is key. So if you can help your copywriting clients build trust and credibility with their audience you’re doing a great j...

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Hot Copy
Interview with copyright expert, Jacqui Pryor from 2016-02-24T17:00

This week we chat with Jacqui Pryor.

Jacqui has more than 16 years of experience in the trademark industry helping businesses protect their intellectual property. She is the founder of Ma...

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Hot Copy
Why your sign off process is SO important from 2016-02-10T17:00

You've won the copywriting project. Whoo hoo. But now the hard work begins.

Although many copywriters might be great writers, they're often not so good at project management. Belinda and ...

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Hot Copy
Copywriting fees – What to charge? from 2016-01-27T17:00

This week we're talking copywriting fees, what to charge, when to charge and how to charge. We'll explain how we charge our clients, how we put together our estimates, how we use deposits to ens...

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Hot Copy
Interview with Valerie Khoo from 2016-01-13T17:00

This week we chat with Valerie Khoo.

Valerie is a well-known Australian author, founder and National Director of the Australian Writer’s Centre, journalist, keynote speaker and h...

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Hot Copy
Setting copywriting goals for 2016 from 2015-12-30T17:00

A brand new year is about to begin. This is the time we usually reflect on the year that has been and the year ahead. Maybe you’re setting SMART goals or maybe your goals are a little more sweep...

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Hot Copy
Copywriters' virtual Christmas party 2015 from 2015-12-16T17:00

We both LOVE Christmas but it can be a tricky time of year, juggling copywriting deadlines and family plans. Often we’re burned out and ready for some time off to recharge!

We hosted a sp...

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Hot Copy
Creative writing versus copywriting from 2015-12-02T21:20:46

In this episode of the Hot Copy podcast we talk about whether it’s possible to be a copywriter and find time for creative copywriting. Or if the two are mutually exclusive.

Tune in to lea...

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Hot Copy
Hot Copy answers YOUR questions from 2015-11-18T17:00

In this extra special episode of the Hot Copy podcast we answer some copywriting questions from our lovely listeners! This was so much fun that we plan on making it a regular feature.

Tha...

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Hot Copy
Interview with UK copywriter Tom Albrighton from 2015-11-04T21:50:39

Tom Albrighton is the founder and director at ABC Copywriting based in Norwich in the United Kingdom.

He’s also the Co-Founder of Professional Copywriters’ Network - the...

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Hot Copy
Interview with writer Kelly Exeter from 2015-10-21T16:00

We’re very excited to welcome Kelly Exeter to the Hot Co...

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Copywriting features, benefits and… Disadvantages? from 2015-10-07T16:00

Brainstorming benefits from features is an essential copywriting technique. One you really have to master if you want to write compelling copy. But many copywriters fall short of nailing the rea...

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Are you too young (or too old) to be a copywriter? from 2015-09-23T16:00

Is there a good age to become a copywriter? Is it ...

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Hot Copy
Interview with blogger Darren Rowse from 2015-09-09T16:00

Darren Rowse is a globally renowned blogger and speaker....

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Hot Copy
How to write the perfect video script from 2015-08-26T16:00

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Hot Copy
Our 10 favourite copywriting apps and tools from 2015-08-12T16:00

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How to sign up copywriting clients (Business) from 2015-07-29T16:00

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Hot Copy
How to nail copywriting tone of voice (Technique) from 2015-07-15T16:00

In this episode we’re going to be talking about a partic...

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Hot Copy
Glenn Murray: How he became a copywriter (Interview) from 2015-07-08T16:00

We’re very excited to welcome Glenn Murray to the Hot Co...

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How to find copywriting clients from 2015-07-01T16:00

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Hot Copy
Copywriting swipe files (Technique) from 2015-07-01T16:00

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