How PUBG creative director Dave Curd keeps the game fun - a podcast by Jeff Grubb

On this episode of How Games Make Money, host Jeff Grubb talks to the new creative director on PUBG, Dave Curd. PlayerUnknown's Battlegrounds is at a stage where it's continuing to build content for a loyal audience who have returned to the battle royale shooter for thousands of hours. But it also needs to appeal to any newcomers. Curd, however, doesn't view that as a two different goals. Instead, he thinks the answer is to make the game fun, and then listen to player feedback. He talks about that and more and you can listen to it now. 

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