How Thatgamecompany uses data to build a loving relationship with players - a podcast by Jeff Grubb

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Tim Nixon, the director of online experience at Thatgamecompany, joins host Jeff Grubb to talk about designing Sky, which is the studio’s followup to Journey and Flower. Unlike those previous games, though, Sky is a live-service game that is meant to run for months and years. It has already had six seasons of content, and Tim explains how Thatgamecompany uses behavioral data to understand and build relationships with players based on respect.

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