Ep. 78: Founder of Feel Your Soul, Jacob Zander: How He Began Filling Thousands of Orders of Shoe Soles, Political Cereal, and Converse Roller Skates - a podcast by Grit Player Services

How the f**k did Jacob Zander go from selling shoe soles to selling cereal boxes decorated with the presidential candidates? Jacob was attending Westmont College when he started executing this idea to make Chuck Taylors more comfortable with an insole that also had a story. A pitch contest won and some years later, he’s still telling that story on YouTube, his website, and TikTok, where he has over 225,000 followers. Recently, Jacob also took a page out of the AirBnB playbook and started making Trump and Biden themed cereals to sell during this election season. Today, he is still working full-time as the founder of Feel Your Soul. So how did he grow his business over TikTok? And are the Converse roller skates really comfortable or just for show?

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