EP096: Why You Need to‘Brand it Like Bruce’– with Bruce Masefield - a podcast by Dom Lehane - Hair industry expert

Today I'm speaking with an icon name from our industry and the former Sassoon UK Creative Director – Bruce Masefield. I was thrilled when Bruce reached out to me about coming on to the show to speak about his incredible time at Sassoon UK, and why he left this prestigious role to have the creative freedom to running his own salon branded business, Bruce Masefield Hair.

Bruce is a hairstylist with an international reputation of the highest level, who is admired for having a contemporary, chic and luxurious taste level – something that runs right the way through his salons brand aesthetic and ethos in the heart of Edinburgh's city centre. With his beautiful salon quickly establishing itself as one of Scotland's leading premier hair destinations, Bruce is very clear on knowing who and what his salons brand story is. And today he will help and reveal why it's important for you to find your brand aesthetic too.

With a passion, dedication and commitment to his craft, Bruce has kept at the forefront of the hairdressing industry for three decades. He's helped educate hairdressers in many shows and seminars he has undertaken globally, along with coaching and teaching the next generation of the UK, something that you'll hear today he's incredibly passionate about!

This interview with Bruce is a colossal listen that will bring you some valuable insights to branding your salon business, and how we should all be continually learning new ideas and passing them on to the next generation. It's an episode I guarantee that like me, you'll get goosebumps listening to what Bruce has to say – let's get started!

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Until next Monday, Peace, Love and Smiles all the way... Goodbye.
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