Ep. 4: Grassroots and Grasstops Organizing (feat. Christopher Coes) - a podcast by Daniel Lam, Elena Veatch, Hope Rohrbach, Joe Fuld, Heidi Job, Martín Diego Garcia

from 2023-12-13T20:20:27.516433

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Grassroots and grasstops advocacy might sound like opposites, but they’re really more like complements. Doing grassroots organizing the right way can help set you up for success in influencing grasstops advocates. In this episode, Joe and Martín explain this symbiotic relationship and how to leverage your organization’s membership to execute a coordinated grassroots-grasstops campaign. Joe interviews Smart Growth America’s VP of Land Use and Development Christopher Coes, who divulges some of his secrets to effective grassroots-grasstops integration.

Resources

Grassroots vs. Grasstops Advocacy

How to Be an Awesome Grassroots Organizer

Grassroots Strategies: Relationships Matter

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Joe Fuld

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