Automation Increased Leads 33% Despite Pandemic Crisis - a podcast by Aharon Horwitz

from 2020-07-13T06:00

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Aharon Horwitz is the co-host of the Inside Auto Podcast and the CEO of AutoLeadStar, a company that uses its innovative technology to help car dealerships successfully engage online buyers. Their software automates a dealership’s marketing funnel and provides them with around-the-clock services to drive quality traffic to their websites. AutoLeadStar works with over 30 OEM brands and has been featured in over 10 auto publications, including Dealer Magazine, Auto Dealer Today, and Car Biz Today

In this episode…

Going to a dealership and purchasing a car in person is becoming less common as the car buying experience moves online, especially during the COVID-19 pandemic. As more dealerships adapt to a digital environment, their marketing strategies must switch gears as well. Aharon Horwitz’s company, AutoLeadStar, is leading the way in the automation process by allowing dealers to optimize their resources while preserving the human aspect of car buying.

In this episode of Inside Auto Podcast, Aharon Horwitz is interviewed by Dr. Jeremy Weisz of Rise25 Media. Aharon discusses the case study conducted by his company, AutoLeadStar, to research the effects of their automated marketing campaign on a car dealership. You’ll also hear about how dealerships are evolving, the concerns that dealers have around automation, and the importance of an entrepreneurial mindset.

Further episodes of InsideAuto Podcast

Further podcasts by Aharon Horwitz

Website of Aharon Horwitz