170. Why Content Marketing is Still Important and How to Do it Right with Lindsay Tigar - a podcast by Renee Warren

Hey you wild women!

Ready to unlock the true potential of content marketing and expand your brand’s online presence? 

Today we’re shining a spotlight on the triple threat of visibility: content marketing, storytelling, and media mentions. My guest, Lindsay Tigar, is an award-winning journalist and founder of an editorial-first content marketing company named after her namesake, Tigar Agency. Lindsay is a master communicator whose work has been featured in dozens of top-tier publications including Travel + Leisure, CNN, USA Today, Martha Stewart, Brides and many others.

We’re diving into all things SEO, PR pitching, and everyone’s new favorite friend — ChatGPT. Lindsay also guides us through her process for creating a content editorial calendar, so you can plan, strategize, and execute your content with purpose.

Grab your notebook, a cup of coffee, and join us for a chat that will transform the way you approach content marketing. 

In this episode, you will learn about:

• The benefits of storytelling in content marketing
• Why Chat GPT will never replace human touch
• The importance of content marketing in media mentions
• What founders get wrong about the media
• Common mistakes people make with SEO & content marketing
• Tips for creating a killer content editorial calendar

What it means to be a wild woman:

• Giving yourself permission to adapt and change as your career & life evolves. 

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Click here, scroll to the bottom, tap, and give me five stars. Then select "Write a Review." Make sure to highlight your favorite bits.

Subscribe here.
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Connect with Lindsay Tigar

• @lindsaytigar
• www.thetigaragency.com

Connect with Renée Warren

• @renee_warren
• @we.wild.women
• www.wewildwomen.com

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