Ep. 162. Funnel no more (sorry guys) - a podcast by Iva

Oh I love the mornings when you wake up and realize everything you were teaching was out of context.

The old paradigm of business i setting up a bunch of manipulative strategies, which we call 'The Funnel', to sieve people through our carefully designed system to get them to do what we want them to do.

Disclaimer: all the pieces of the funnel (lead gen, nurture, converstion) need to be there. But the context is quite different. 

New paradigm business blueprint, goes like this

You have 

#1. Gifts you share you DO NOT charge for, that you share with the community as a way of giving back and sharing your purpose with the world. (that's your marketing, btw) 

#2. Gifts you share with your soul family of clients you DO charge for. 

#3. Your awesome awesome offer and your beautiful, well crafted pitch that talks straight to the person's soul but also addresses their ego's concerns and appease the mind. (coz, well, we know our people. Their soul wants to work with you but their mind will gladly sabotage it) 

So. Let's listen. 

P.S. You knew it.... tuning into inspiration  is one of the very first things the Visionary Circle, our 6 month mastermind and gathering of minds.

The email and the podcast is great, but guess what - there is actual work to do and conversations to be had.

To check out TVC, go here: www.ivapaleckova.com/visionarycircle

If you want to book a call, go here: https://bit.ly/TVCinfosession

XO

Iva

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