056 - Dat Earned Media (with Emily Naismith) - a podcast by The Jacky Winter Group

from 2023-12-14T12:18:56.561960

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This week! We’re going through our open tabs and will be discussing the perils of government funded arts organisations, what happens when clients sue their ad agencies, and the structure of trust!


Helping us bring some outside perspective today is our special guest Emily Naismith.


Emily is a writer, creative and strategist. She hosts the food podcast Ingredipedia which has been listed by The Age as one of the top Australian podcasts and writes columns on Broadsheet called Snack Detective and Food We Fight About. Currently she is Director of Branded Content at Broadsheet Studio, which was just named Branded Content Studio of the Year at the Mumbrella Publish Awards. She’s also worked in the creative department of Clemenger BBDO Melbourne and for publications including Lifelounge and The Thousands. Recently she’s worked on campaigns for Disney, Mercedes, NAB and the AFL among many more.


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Intro


Ingredipedia

http://ingredipedia.com.au/


Snack Detective

https://www.broadsheet.com.au/national/food-and-drink/article/snack-detective-homemade-mcdonalds-australian-facebook-group-dedicated-recreating-maccas-home


Food We Fight About

https://www.broadsheet.com.au/national/series/food-we-fight-about


Lara


Is the Way Australia Funds the Arts a Recipe for Mediocrity?

https://www.nytimes.com/2018/09/02/arts/australia-performing-arts-funding.html


Dead Puppet Society

http://deadpuppetsociety.com.au/


NYT Australia Facebook Group

https://www.facebook.com/groups/nytaustralia/


The Australian Letter

https://www.nytimes.com/series/nyt-australia-newsletter


Ilya Milstein’s Illustration for The New York Times

https://www.nytimes.com/2018/09/06/world/australia/how-does-australia-see-itself-australia-letter71.html


Jeremy


Test case opens in Supreme Court with Ikon accused of overseeing a ‘failed campaign’

https://mumbrella.com.au/test-case-for-ad-industry-opens-in-supreme-court-as-ikon-accused-of-overseeing-a-failed-campaign-540141


Hair-care brand suing Ikon for ‘failed’ campaign believed it was going to be a ‘smash’, court told

https://mumbrella.com.au/hair-care-brand-suing-ikon-for-failed-campaign-believed-it-was-going-to-be-a-smash-court-told-540297


Experts divided on Ikon TV ad as historic court case rumbles on

https://mumbrella.com.au/experts-divided-on-ikon-tv-advert-historic-court-case-rumbles-on-541514


Ikon dismisses ‘disgraceful’ allegation, as Advangen presses case against ‘Gone With The Wind’ TV ad

https://mumbrella.com.au/ikon-dismisses-disgraceful-allegation-as-advangen-presses-case-against-gone-with-the-wind-tv-ad-541765


Ikon raises prospect of ‘nervous advertising industry’ as Supreme Court test case concludes

https://mumbrella.com.au/ikon-raises-prospects-of-nervous-advertising-industry-as-supreme-court-test-case-concludes-541986


Jane Caro’s Twitter

https://twitter.com/JaneCaro?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor


Emily


Leadership and the Structure of Trust

http://www.europeanbusinessreview.com/leadership-and-the-structure-of-trust/


Emily's Socials


Ingredipedia Podcast Website

http://ingredipedia.com.au/


Thumbs Up / Thumbs Down


Gourmet Makes

https://www.youtube.com/playlist?list=PLKtIunYVkv_RezN3GB12YA8orYOScQUdA


It’s Alive with Brad

https://www.youtube.com/playlist?list=PLKtIunYVkv_S7LqWqRuGw1oz-1zG3dIL4


Better Call Saul Insider Podcast

http://podbay.fm/show/966297954




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