Podcasts by JTBD at Work by Alan Klement and Eric White
A 5 minute podcast where Alan Klement and Eric White talk about how to create and market innovative products with Jobs to be Done thinking.
Further podcasts by JTBD at Work by Alan Klement and Eric White
Podcast on the topic Wirtschaft
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The North Star of an Enduring Business from 2016-12-08T14:20:18
Solutions focused businesses come and go, the Jobs focused business is built to last. Here’s why.
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When does a Job to be Done Start (and End)? from 2016-11-04T21:41:40
The lifecycle of a JTBD can help you understand your customer’s struggle for progress
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Is a Job to be Done About Functionality? from 2016-10-07T18:52:27
Create breakthrough innovations by focusing on why instead of how.
Sometimes a Job to be Done is described as functional, a task, or an activity. But does that thinking help you? Or does i...
How To Describe A Job To Be Done from 2016-10-05T16:01:58
In this episode we talk about how a well defined JTBD helps you focus on what’s important about your customer’s struggle.
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