E21 - Loralei Snider - Kick-Ass Brands Show - a podcast by Andrei MIncov

Hello and welcome to Kick-Ass Brands Show. 

Today I bring you Loralei Snider, the founder and CEO of BK Naturals – a line of toxin free, eco friendly home care and cleaning products. 

Her brand is a tribute to her Dad who got diagnosed with cancer in 2016, and whose nickname was what inspired Loralei to create her BK Naturals products. 

Loralei shared how she used her background in organic chemistry and health sciences to create a line of earth-, people-, and pet- friendly products and how she is using her business to empower people to join the wave of #toxinfreeliving, which is becoming larger every day.

In this episode, she shares some huge pivots in her entrepreneurial journey—and the lessons she learned from those pivots.

Here we go!

https://youtu.be/ZcDtGF9qPKU


Loralei and I would love to hear from you.

What's your biggest take-away from her story?

Is there anything you learned today that you're going to implement in your business?

Leave your comment below and share this interview with your friends.

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And if you think you deserve to be on the show because you have a kick-ass brand, email me at next@kickassbrandsshow.com

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