Cyril Bouquet – Better Innovation with ALIEN Thinking - a podcast by Phil McKinney

Cyril Bouquet joins us to discuss “A.L.I.E.N. Thinking: The Unconventional Path to Breakthrough Ideas.” His book breaks down five keys to creating disruptive ideas called ALIEN Thinking: Attention, Levitation, Imagination, Experimentation, and Navigation. Cyril's Background Cyril is a Professor of Innovation and Strategy at IMD. Growing up, both of his parents were professors, but he […]

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