Podcasts by Legal Marketing Lab
An Adviatech Company
Further podcasts by Custom Legal Marketing, an Adviatech Company
Podcast on the topic Wirtschaft
All episodes
How To Create A Podcast Without Boring Your Listeners To Death from 2020-01-22T17:56
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Is Spotify A Missed Advertising Opportunity For Lawyers? from 2019-07-29T18:22:24
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15 Ways to Spring Your Marketing Forward from 2015-03-18T17:04:03
Local SEO for 2015 from 2015-02-17T06:00:07
In July 2014, Google released the Pigeon algorithm update. As 2015 gets underway, learn how important it is for law firms to understand the effects of Pegeon on local SEO strategies.
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How Your Firm Should Combine PR and SEO Strategies – Podcast from 2014-12-15T06:00:06
Listen as we outline some strategies companies may sue to integrate their PR and SEO marketing.
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Building Quality Links from 2014-12-04T17:37:50
Google Pigeon to Reshape Local Listings – Podcast from 2014-10-13T06:00:01
Google released a new algorithm, nicknamed Pigeon, which alters the way local search results are generated in Goog Maps and Google Web.
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Does Yelp Deliver More Web Traffic than Legal Directories? from 2014-10-07T11:08:20
Retargeting Means Never Having to Say Goodbye to Your Law Firm Visitors – Podcast from 2014-09-22T06:00:44
If your law firm wants to take advantage of a 10-20 percent conversion rate, try retargeted ads. Find out how that works in this podcast.
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The End of Google Authorship – A Special Edition Podcast from 2014-09-09T21:08:06
On Google Plus You Can Now Be Anyone You Like – Podcast from 2014-09-08T06:00:54
Three years ago, Google launched Google+, but you could only use your real name to participate. The rules have now changed.
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Manual Link Penalties are not Forever – Podcast from 2014-07-28T06:00:02
If you receive a manual action or unnatural links penalty on your website, it is not forever. [powerpress}
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Google Gets the Searches but Yahoo Gets the Traffic – Podcast from 2014-07-14T06:00:12
Yahoo is back in the web traffic game - maybe or maybe not. Find out more.
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Paid Search Clicks on the Move and Rising – PODCAST from 2014-06-23T06:00:06
A Marin Software study has projected that smartphones and other mobile devices will account for 50 percent of paid search clicks by December 2015.
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Your Firm May Lose Reviews Following Yahoo Yelp Partnership – PODCAST from 2014-06-09T06:00:49
When Yahoo and Yelp got together, no one expected that they would lose years of positive reviews from their Yahoo local listings.
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How many of your law firm’s visitors use a mobile device? from 2014-05-06T18:36:24
Click to Call These Days Makes Good Sense – Podcast from 2014-03-25T06:00:36
Most people needing a lawyer want to talk to them right away, not spend time on a small smartphone key board filling out forms.
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How many visits does it take to convert a visitor? from 2014-03-15T22:45:53
Yahoo’s New Local Search Design Resembles Googles – Podcast from 2014-03-11T06:00:01
Yahoo's new Local search design looks like Google's Local format. However, there are some beneficial differences.
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The Latest Statistics On Browser Preferences Are Here – Podcast from 2014-02-18T06:00:05
According to w3schools.com, Google Chrome has the healthiest market share. Although Safari and Opera are still in use, Chrome, Firefox and IE are still the top contenders. Knowing which browsers vi...
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When Should You Time Law Firm Tweets? – Podcast from 2014-02-04T06:00:41
If your law firm is active on Twitter, what time are you sending your messages out? For higher exposure, chose the right times carefully.
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Google Will Find Paid Links And Penalize Your Site – Podcast from 2014-01-21T06:00:44
At one time, buying paid links was the popular way to improve a law firm's search engine position. That practice is banned and link sellers try to promote footprint free paid links. Buyer beware!
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Organic Promotion Carries New Costs On Facebook – Podcast from 2014-01-07T06:00:13
Brace your law firm for another change from Facebook - paid organic link promotion.
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How To Use Heatmaps To Improve Law Firm Website Performance – Podcast from 2013-12-23T06:00:21
Heatmaps can show lawyers how website users interact with their content, navigation menu and other interactive elements on their site. This is a valuable marketing tool that identifies where lawyer...
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New Clients Matter, Not Rankings – Podcast from 2013-12-09T06:00:08
Online marketin is valuable to law firms because it reaches out to large audiences of potential new people. However, don't forget the "rest" of the marketing pie when choosing your marketing strategy.
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Speak To Clients Needs By Turning Benefits Into Features – Podcast from 2013-11-05T06:00:29
Attorney marketing is tricky because you must sell a service only a certain percentage of people need. No problem, provided you focus on benefits for clients and not features.
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Nine Types Of Blog Entries To Keep Your Law Firm’s Blog Stocked With Good Content from 2013-10-22T06:00:02
Marketers have been telling lawyers to blog for years, because content rules when it comes to online marketing. Blogging can be tedious if you are fresh out of ideas. Here are nine areas that might...
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More Clients Call Than Click On Your Law Firm Website – PODCAST from 2013-10-08T06:00:32
When measuring the success of search engine marketing, many law firms look at leads sent to them from their websites. It seems leads via mobile are changing website lead dynamics.
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The Health Of Your Law Firm Brand – PODCAST from 2013-08-20T06:00:03
Branding is a commonly maligned concept. Branding and marketing are not the same thing. Find out why.
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Less Is More When It Comes To Law Firm Website Design – Podcast from 2013-08-06T06:00:13
Simplicity can be difficult. Simplicity in website design is difficult as well, as most people want to fill white space. Not a good idea. Check out why.
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Getting Personal Leads To Getting New Clients – Podcast from 2013-07-08T06:00:03
People hire you because you ARE you. They do not hire logos. They want to know something about you and your firm before they connect with you. Check out how to do that.
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Beat The Crowd: Tips for Rising Above the Competition in a Saturated Market – Podcast from 2013-04-01T06:00:02
What does modest growth for larger law firms have to do with marketing? In a word: competition. Check out tips for standing above the crowd.
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How Your Law Firm Can Dominate Google for Hundreds of Keyphrases – Podcast from 2013-03-19T06:00:16
your SEO strategy is often centered around high-traffic, targeted keywords. However, there is another way to make use of variations on the theme. Check it out here.
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Paying Attention to Your Law Firm Tagline – Podcast from 2013-03-08T06:00:43
Law firms have more considerations than other service providers and retail businesses when it come to choosing a name. Like it long or short? Here are a few things to consider.
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Facebook’s Search Engine Facebook Graph May Affect Law Firm Rankings – Podcast from 2013-02-18T06:00:20
Facebook's news about their new search engine in beta development, Facebook Graph, has left many law firms with questions about how to make sure their site is well-positioned when it is launched.
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