Caitlin Ryan - Regional Creative Director (EMEA), Facebook (E48) - a podcast by Love This Podcast by Colenso BBDO

Caitlin is the EMEA Regional Director for Facebook Creative Shop. Heading up a multi-award winning team of creative directors, planners, producers and technologists who partner with brands big and small to create ground breaking ideas across Facebook, Instagram, WhatsApp and Messenger platforms.

In this episode, we talked more about the era of creation for both brands and individuals, why brand activism and purpose is necessary, how to create more distinctive, relevant and meaningful communications, and some tips from her experience both agency side and now at Facebook.

Cool fact: Caitlin started her own coffee shop - Lantana Cafés - to bring a slice of Melbourne café culture to London. We go into more detail about balancing the running of a business with her day job and family, and the learnings she's taken from this that she now applies to every area of life.

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