#30: Virtual Events with Ben Chodor, President Intrado Digital Media, Author - a podcast by Carlo Pignataro

The topic of today’s podcast is Virtual Events.

Yes, the kind of events many people wouldn’t even consider events before COVID came and changed our physical world.

And so, all of a sudden, we found ourselves having to replace the shows, the conferences, the trade events in which we would share our space with thousands of people, with the four walls of our house and a pc screen or at best, a large TV screen

And we realised that technology could actually help us not lose everything, and perhaps achieve the same goals we had, without having to travel all the way to another corner of the world.

Yet, imagining, designing, and running successful virtual events is anything but a walk in the park, it requires specific technical knowledge, and a true understanding of what makes people want to attend your event, when they could just go to the next room and watch their favorite tv show.

For this reason, I chose to interview Ben Chodor, the CEO of Intrado Digital Media, one of the world’s largest virtual events and streaming companies, and the author of the book Transitioning to Virtual and Hybrid Events: How to Create, Adapt, and Market an Engaging Online Experience.

If you are thinking to create, or be part of a virtual or hybrid event this interview will provide you with the REAL LIFE knowledge you need to put together something that is worth attending over and over for your audience, or perhaps an audience that is larger than you think, because that’s what digital does, it can help you break the barriers of space and time. 

Further episodes of Lux and Friends

Further podcasts by Carlo Pignataro

Website of Carlo Pignataro