Podcasts by Luxury Listing Specialist - Dominate High End Listings In Any Market

Navigating Expectations for a Seamless Real Estate Closing from 2023-12-07T01:00

Navigating the final walkthrough in real estate can be a game-changer for both buyers and sellers. I’ll dive into the crucial expectations from both perspectives, offering insights into what buy...

Artificial Intelligence (AI)&Best Marketing Practices with James Rembert, The Zillow Killer from 2023-11-30T01:00

Artificial intelligence (AI) has been a buzzword in real estate. More and more people believe that it's the holy grail for marketing, but according to James, AI is just an advancement of communi...

A Great Moving Tip You Can Share With Your Clients from 2023-11-23T01:00

Are you looking for a unique way to stay in touch with your database? Today, I’m explaining a tip you can share with your luxury clients looking to downsize in the near future. This is a great w...

How Did a One-Bedroom $5k Rental Client Turn Into an $8m Listing? with Michelle Beatty from 2023-11-16T01:00

When you do good to others, good things happen to you. One of our guests today, Michelle Beatty, went out of her way to get a certain lady a particular one-bedroom rental ($5k/month) that nobody w...

The 6 Golden Nuggets of Luxury Real Estate from 2023-11-09T01:00

Are you looking to maximize your luxury real estate profits? Today, I’m sharing six essential revenue streams or golden nuggets, you need to be aware of. First, ensure you’re getting the most ou...

Need listings? Find out how to 10x your listing appointments in the next 12 Months with Kevin Markarian from 2023-11-02T01:00

How can I generate more leads? In this episode, you’ll get answers to that question. Kevin Markarian joins me on the podcast to discuss how to 10x your listing appointments in the next 12 month...

Understanding the Reverse Offer Strategy for a ”Stale” Luxury Listing in Texas with Maria Howard from 2023-10-26T14:59:31

Please take a second and imagine this: you've listed a home and had over 40 showings, but none of that has translated into offers. That would be disheartening, right? I...

Tips For Asking For&Earning 5 Star Google Reviews from 2023-10-12T01:00

In the competitive world of real estate, achieving success often hinges on standing out from the crowd. Watch this short video to uncover the secret sauce that can elevate your real estate caree...

Becoming a Specialist in Luxury Real Estate with Rob Thomson from 2023-10-05T01:00

My guest is Rob Thomson, a real estate expert, owner of Waterfront Properties, and the youngest member to be inducted into the Billionaire Club. 

Rob's real estate jou...

Have A Listing Coming On Early Next Year Do This Now from 2023-09-28T01:00

In the world of real estate, timing is everything, especially when it comes to capturing the essence of a property. Watch our video to uncover the secrets of proactive photography and how it can...

7 Secrets of a Top Luxury Agent with Jack Cotton from 2023-09-21T01:00

What does it take to become a top luxury agent? This is the question we seek to get answers from my guest, Jack Cotton. Jack is the author of the book "Selling Luxury Homes" and is an industry i...

Elevate Your Real Estate Game with Exclusive Luxury Coaching from 2023-09-14T01:00

Are you ready to elevate your luxury real estate game to a whole new level? If so, you’ll want to hear about my luxury one-on-one coaching program! It’s an excellent opportunity for you to gain ...

Building Communities and Growing a Real Estate Team with Kevin Kauffman from 2023-09-07T01:00

Discover the secrets to building thriving real estate teams and fostering communities in this insightful episode with Kevin Kauffman. As the co-founder of Group 46:10 Real Estate Netwo...

Carve Your Niche: Strategies for Establishing Market Authority Through Value from 2023-08-31T01:00

In the fast-paced realm of today's marketplace, establishing yourself as a leading authority requires more than just expertise – it demands a commitment to consistently delivering value. Discove...

Case Study: Discover Why These Multi-Million Dollar Homes in Nashville and Florida Haven’t Sold Yet in Today’s Hot Market! from 2023-08-24T01:00

Every agent’s dream is to sell a home once they list it for sale. Unfortunately, that doesn't always happen. Some homes (especially luxury homes) take months or e...

Real-Life Success Stories: How Case Studies Transform Real Estate from 2023-08-17T01:00

Are you ready to take your real estate career to new heights? Discover the untapped potential of purposeful case studies! From showcasing your problem-solving skills to providing detailed insigh...

Top Five Concerns That Doctors Have When Purchasing a Home with Dr. Faiz Shareef from 2023-08-10T01:00

Are you an agent looking to add doctors and physicians to your list of clients? This episode is for you. Dr. Faiz Shareef of My Express Clinic joins me on the s...

The Power of Thermal Imaging from 2023-08-03T01:00

Have you ever heard of thermal imaging? If not, this is something you’re going to want to know about. This technique can help you see water damage that you wouldn’t have been able to see with th...

Have a ”stale” listing? Michael gives tips&a Swot analysis for a $1.895m&$860k ”stale” listings. from 2023-07-27T01:00

A lot of times, a fresh pair of eyes always pinpoint things that weren’t seen before. When it comes to real estate, it could be as easy as reorganizing the photos, doing som...

Mastering Customer Service: Revealing the Secret to Realtor Success from 2023-07-20T01:00

How do you differentiate yourself when you’re meeting with clients? The unfortunate truth is that too many agents don’t prioritize this. However, if you’re going to succeed in this industry, you...

250th Episode: Reflecting on 250 Incredible Journeys from 2023-07-14T15:57:51

Hurray! We’re on episode 250! We’ve come a long way. The truth is, we wouldn’t have made it this far without your support. Thank you for taking the journey with us.

W...

The Art of Communication: Boosting Conversion and Follow-Up in Real Estate from 2023-07-06T01:00

Discover the secrets to maximizing your conversion rates and perfecting your follow-up techniques in the dynamic world of real estate. Learn how to adapt your style to different personality type...

Understanding the Three Class Action Suits with James Dwiggins from 2023-06-29T01:00

Are you curious about the ongoing lawsuits between the Department of Justice and the National Association of Realtors? James Dwiggins joins me on the show to fill us in on the lawsui...

The Truth About Home Value and Maintenance: Debunking the Myth from 2023-06-22T01:00

Are you under the impression that investing in maintenance will automatically increase the value of your home? Think again. In our latest episode, we debunk the maintenance myth and reveal the r...

Fractional Ownership and Luxury Real Estate with Spencer Rascoff from 2023-06-15T01:00

Are you looking for a creative option for your ultra-high-net-worth clients that are looking to diversify and enjoy their real estate portfolio? If so, this episode is for you. Spencer...

How Gifting Can Transform Your Business&Help You Stand Out from 2023-06-08T01:00

There are over a million agents out there, so how can you make yourself stand out? The truth is that in today’s competitive market, you need to work hard to win listings. On a recent appointment...

Best Follow-Up Practices with Andrew Dorn and Greg Holthaus from 2023-06-01T01:00

How often do you follow up with past clients or prospects? One of our biggest shortcomings is giving up before following up. I’ve got Greg Holthaus and Andrew Dorn joining me. We’ll ta...

Become THE Go-To Market Expert in Your Area with This Tip from 2023-05-25T01:00

One of the best ways to get business as a real estate agent is by engaging your database. However, this is often easier said than done. That’s why I send my database one helpful real estate tip ...

Breaking into Luxury through Referrals with Michael Maher from 2023-05-18T01:00

Are you in the business of selling large properties? Do you have a referral system in place? 

In this episode, Michael Maher joins me on the podcast. We'll have ...

Should You Stay or Should You Go: Where Are Your Clients Moving To? from 2023-05-11T01:00

Have you heard the narrative in the media that some states have an influx of people moving to them right now? This claim has a lot of truth, so how can you educate yourself and potentially benef...

Mastering the Art of Cold Marketing with Melony Trementozzi and Red X’s Tyler Fenn from 2023-05-04T01:00

Warm marketing involves prospecting to people that know and trust you. When talking about high-end buyers and sellers, you'll get a much higher conversion rate if they know you, like y...

Mastering the Art of Urgency from 2023-04-27T01:00

If you're struggling to sell a home in a slowing real estate market, it's time to create urgency. How can you do that effectively? One strategy is to delay and/or stack showings, creating a sens...

ChatGPT and Real Estate: A Powerful Combination with Shashank Shekhar from 2023-04-20T01:00

The use of ChatGPT is spreading like wildfire. It easy to understand how its users grew to millions in five days while it had taken other sites years. It’s incredible how this AI tool ...

How to Win Your Luxury Listing Appointments from 2023-04-13T01:00

Are you in over your head or intimidated to go on that big listing appointment? Our CLOSER Program is designed to provide you with the support you need to succeed. Whether you're a new agent wit...

Fresh-Eyes Home Analysis of a ”Stale” $3.75m Mansion with Josh McGrath from 2023-04-06T01:00

Listen to Michael as he does an analysis and “fresh-eyes” audit of a “stale” $3.75m mansion in this episode. We’ll look at a 19,000 sq foot estate on over 24 acres. This home has been ...

The Secrets of Top Luxury Agents from 2023-03-30T01:00

Do you want to become a leading authority figure in your local market? Are you wanting to become more successful as a luxury agent? If your answer to either question is yes, I have the solution ...

Tips and Advice for Working With Athletes and Celebrities with Rod Watson from 2023-03-23T01:00

Have you always wanted to work with high-income earners like athletes and celebrities? This episode is for you! Rod Watson joins me on the show for an in-depth conversation about how he works wi...

How to Take Your Business to the Next Level from 2023-03-16T01:00

I'm excited to share that we have been named the top luxury real estate coach in America by Agent Magazine! Our comprehensive coaching program, Luxe, is designed to help you take your business t...

Grow or Die with ChatGPT and AI with Blake Cory from 2023-03-08T20:44:59

ChatGPT is the new buzzword on the internet streets. Imagine going to a search engine and typing in a question and not having to decipher through different websites. The search engine...

Conversion and Follow Up with High-End Sellers and Buyers with Elisa Stephano from 2023-02-23T01:00

How much follow up is too much follow up? 

Follow up is critical for any business. People think you’re not hungry enough if you don’t follow up. On the other hand, peo...

What Is The Matchmaker Program? from 2023-02-16T01:00

The term “matchmaker” isn’t just for the Valentine’s Day holiday - it can also grow your real estate business! I have a matchmaker program on my website, and I genuinely recommend that other age...

Resurfacing after Hitting Rock Bottom with Wally Bressler from 2023-02-08T22:06:46

Have you ever hit rock bottom? Or feel like everything is working against you? All you want to do is throw in the towel. Listen to this episode. Wally Bressler is with me and shares some great ...

The Most Powerful Way to Get Referrals from 2023-02-02T01:00

You probably have business cards and allow your friends and family members to give them out, and that’s great, but did you know that there’s a much more powerful way to get referrals and make th...

How to Create Urgency&Stack Showings in a Slower Market with Collin Kelley from 2023-01-26T01:00

In this episode, Collin Kelley shares how he gives his clients the best experience, how he creates urgency on properties, and what differentiates him from the crowd when it comes to marketing. He'l...

Explaining the 4 Success Cycle Steps from 2023-01-19T01:00

Check your calendar - it’s already 2023! The new year brings new opportunities, but without proper planning, it will be difficult to meet them. If you want 2023 to be your luxury real estate bus...

Learn from Other Agents’ Experiences from 2023-01-05T01:00

Success leaves clues. That’s not only the title of Tony Robbins’ excellent book, but also great advice. Look for those clues. For real estate agents, one great place to look is older agents, spe...

Your Safety Comes First with Josh Tilleson from 2022-12-28T21:47:02

How safe are you? How sure are you that the person talking to you via phone, email, or SMS is who they say they are?

If you're an agent and get assigned a call, you get an internet lead o...

Three Statistics Your Clients Need to Know from 2022-12-22T01:00

Have you noticed that some of your clients are a little put off about buying or selling right now? They’ve probably heard about our market shift from the national media and assume it’s a rotten ...

Never Judge a Buyer by Their Name with Seyoue Sims from 2022-12-15T01:00

We’re often told never to judge a book by its cover, but nobody warns us about judging people by their names.

Seyoue Sims joins us to share his experience with some cl...

15 Benefits of Buying in This Market from 2022-12-08T01:00

It’s official: Higher interest rates are here to stay, at least for the time being. If your buyers are getting nervous from all the recent rate increases, what should you do? The truth is that t...

How did Tammy Sell 3x More $1.75M Homes this Year versus Her Previous 5 Years Combined? from 2022-12-01T01:00

How did Tammy go from selling two homes priced at $1.7m or more in her first five years in the business... to selling six homes at that price in the past nine months?  Today, Tammy Manning join...

Why Create “Before and After” Case Study Books? from 2022-11-24T01:00

When you’re listing a client’s home, it’s sometimes difficult to show buyers what living in a property will be like. This is especially true if your listing needs a little work done. Fortunately...

Transitioning to Luxury with Amit Bhuta from 2022-11-17T17:07

Would you like to transition to luxury listings and buyers but need help figuring out where to start? This episode is for you.  Amit Bhuta joins me on the show to share how he took his business a n...

If Not You, Then Who? with Matthew Ferrara from 2022-11-10T01:00

In any market, you're the most crucial messenger to your database, and if not you, then who else is? Are we going through a recession? That's probably one of the questions you've been asking you...

The 5 Senses When Listing a Home from 2022-11-03T01:00

You need to keep the five senses in mind when you get a listing. Seeing dirt or a bad smell are very upfront, but subtle things, like traffic in the background, matter too. When preparing for a ...

The Essence of Continuous Education in Real Estate with Teresa Kinney and Letty Oliver from 2022-10-24T17:36:49

Education is the key to success, but unfortunately, we see people not interested in educating themselves on the latest trends and what's working and not working. The fact is, things are...

Should You Keep a Home on the Market Now During “The Slower Season”? from 2022-10-13T01:00

As a listing agent, should you encourage your current sellers to keep their homes on the market during the “off-season months” of the year? School has started, and the winter months and holidays...

Rewarding Your Agents with Exclusive Luxury Events with Tamara and Emmitt Combs from 2022-10-06T19:21:29

Do you run a real estate brokerage or a large team? When did you last have a training session for them at a fun, yet exclusive venue?

We’re in a shifting economy, and ...

Land Trusts and Internet Privacy with David Lanciotti from 2022-09-22T01:00

We all know how easy it is to flip a laptop open and instantly find out who owns a particular property. It doesn’t have to be like that. There are various ways of ensuring that your na...

Creating Powerful Visuals with “Before and After” Pictures from 2022-09-15T01:00

Do you have “Before and After” pictures? I am sure you have shown homes that didn’t appeal to your buyers. What can you do to ensure a larger percentage of buyers choose your listings...

How Did Lucinda Increase Her Average Sales Price by 60% While Working Only 6 Months Last Year? with Lucinda Gadson from 2022-09-08T01:00

What you do with information when you get it makes all the difference. It separates you from people with loads of information who decide to sit on it.

In this episode,...

Keep Your Clients Engaged with These Easy Tips from 2022-09-01T01:00

What’s the best way to keep your clients engaged? I’m not just referring to your clients leaving likes and comments on your social media posts - I mean engagement that generates action and lands...

From Intern to Hosting $4.5m Open Houses in the First 3 Months of Becoming a Realtor with Dugan Reilly from 2022-08-25T01:00

How does one graduate from being an intern to selling luxury listings? Last summer, Dugan Reilly interned for me just before going into his senior year in college. He just graduated in...

The Benefits of a Land Trust from 2022-08-18T01:00

Have you told your clients about the benefits of title-holding land trusts? Part of our job as real estate agents is educating our clients. It’s how we become an advisor rather than staying as a...

Launching a Luxury Division with Tony Martinez from 2022-08-11T01:00

If you could throw a rock in South Florida, it would land on a real estate agent, and if it could bounce off, it would hit another real estate agent. There are many peo...

Helping Your Sellers Get Top Dollar in a “Cooling” Market from 2022-08-04T01:00

As the market cools, alarming headlines about home prices dropping are circulating in the media. Many sellers and would-be sellers are worried about their real estate plans. As an age...

Undercover Billionaire Journey From Rags To Riches with Glenn Stearns from 2022-07-28T01:00

🍾 I'm excited to announce we have reached another milestone - our 200th episode. 🎉 Thank you for tuning in. I look forward to many more years of connecting and sharing with you. 

Explaining Price Reductions to Your Clients from 2022-07-21T01:00

Price reductions: They seem to be the only thing agents are talking about. If you’re concerned about how you can explain what’s going on to your clients, don’t worry. Today I’ll share what’s hap...

Advocating for Equal Rights in Real Estate for the LGBTQ Community with Erin Morrison from 2022-07-14T01:00

Today, the LGBTQ community still doesn’t have the freedom it deserves in many ways. In this episode, I will have an in-depth conversation with Erin Morrison on how the LGBTQ+ Real Estate Allianc...

The Benefits of Attending a LUXE Designation Event from 2022-07-07T01:00

Recently, we just completed our in-person Luxury Designation event in Chicagoland at the Medinah Country Club. We brought in agents all over the country who were looking to work smart...

How to Build a Brand that Stands Out with Nick ”Tiger” Quay from 2022-06-30T01:00

We live in an era where everyone knows a Realtor. Sometimes and you must be the black sheep in the herd. Sometimes, we find ourselves going overboard, trying to stand out from the crowd. In this...

Repetitive Engagement in Real Estate from 2022-06-23T01:00

Today I want to talk about a term you might not have heard before: repetitive engagement. As a real estate agent, you have to reflect if you have lots of friends or past clients who don’t call y...

Burning Boats to Follow your Dreams with Jamie Tulak from 2022-06-16T01:00

Do you believe in your dreams so much that you’d be willing to "burn the boat" and leave everything behind to chase them?

Meet Jamie Taluk. Jamie and her family left b...

Leveraging OPP (Other Peoples’ Properties) from 2022-06-09T01:00

How can you break into luxury real estate without any buyers or listings? This is a difficult task, but one way to make it easier is by leveraging other people’s properties (OPP) to p...

Breaking the Barriers in Luxury as a Woman of Color with Theresa Bowe from 2022-06-02T01:00

Would you move from a 10,000-square-foot mansion to a 3,000-square-foot condo to get closer to your target audience? I know that’s quite a sacrifice, but sometimes it's necessary.

Our gue...

The Language of Luxury from 2022-05-26T01:01

At a recent training, I had an agent who said I didn’t cover the language of luxury… what to say and what not to say. I say, don’t overthink it.  Listen in to learn more.

Listen

Legacy is Beyond Finances with Trey Scott from 2022-05-19T01:00

What comes to your mind when people talk about legacy? Is it the amount of money you will leave behind after you are gone? According to Trey Scott, true legacy is about the impact you leave and ...

What is the 5th Price Point? from 2022-05-12T01:00

In most real estate markets, there are four primary price points. However, there’s a fifth price point in some markets and that fifth price point is....ultra-luxury. Today I’m discuss...

The Power of Starting Over with Heidi Joy from 2022-05-05T01:00

Starting over again is not a cakewalk. It calls for humility and a lot of self-will in whatever you do. Today I’m joined by the amazing Heidi Joy. She’s a realtor with a fantastic stor...

Reading the Contract from 2022-04-28T01:00

In this podcast, we’re going to be talking about reading the contract. When a home is under contract, you don’t want to make the assumption that your clients have read the contract. Y...

Dream Big with Ashley Tate from 2022-04-21T01:00

How big do you dream?

Do you believe you need tons of experience to make a jump from selling average-priced homes to $7 million mansions?

Meet Ashley...

Pre-Qualifying Buyers: Trust, but Verify from 2022-04-14T01:00

I recently had a showing request for a 6.5 million dollar listing I have, and unfortunately, there were quite a few red flags on the proof of funds.

I contacted the ...

Seven Keys to Create a Consistent Luxury Experience with Brennan Buckley from 2022-04-07T01:00

Chances are, there are luxury agents in your area who have an excellent reputation. You hear about them all the time. They’re the agents people rave about and recommend. They attract l...

Evergreen Videos: Under Contract, Next Steps? from 2022-03-31T01:00

As an agent, you’re always trying to bring additional value to your database. So when people Google you, find your website, or see your YouTube channel, how can you differentiate yourself from t...

The American Gift with Eddy Perez from 2022-03-24T00:40:41

A dream is just a dream till it becomes a reality. For the 330 million Americans, it's no longer a dream because they're already living it. In America, it's a blessing to have the opportunity to...

Blockchain&Crypto in Luxury Real Estate from 2022-03-17T01:00

Recently, I was teaching our Luxury Designation (LUXE) in Denver, and a guest speaker at the event brought up the topic of Cryptocurrency and the blockchain and real estate closings.

In h...

Building Teams&The Life You Want with Gogo Bethke from 2022-03-10T01:00

The decision to start a real estate team comes down to one question, “Am I going to continue to overwork myself, or am I going to branch out and form a team?” But how do you get started? Time to...

How to Order Your Photos from 2022-03-03T01:00

How do you determine which order to put a listing’s photos in? Today I’ll talk about photo order for online listings. Real estate school doesn’t teach you what photos to show or what not to sh...

How This Agent Thrived After 3 Career Changes with Noelle Nielsen from 2022-02-24T01:00

Have you recently transitioned into real estate or perhaps moved to a new area and don't have local connections? If so, this episode will inspire you. 

Noelle Nielsen, aka The M...

Why Love Letters are a Huge Risk from 2022-02-17T01:00

Have you represented a buyer in a multiple-offer situation who wanted to write their seller a letter about why they should pick them? We call these love letters, but are they a good idea? Let’s ...

Opportunities That Come After Landing a Trophy Listing with Craig Sachse from 2022-02-10T01:00

I'm sure you can imagine a luxury listing that sells is a huge magnet to attract new clients. But did you know that when marketing a luxury listing - even if it doesn't sell - you will still a...

How to Write Your Remarks from 2022-02-03T01:00

Recently, I received a question from an aspiring agent about the remarks section. As agents, our specialty is people, not writing. However, you still need to know what to say, so today I want to...

Mastering Emotional Intelligence with Marques Ogden from 2022-01-27T01:00

Did you know that emotional intelligence is considered one of the most valuable skills for real estate agents? In this episode, I have the opportunity of hosting Marques Ogden. We will...

How to Use Appraisal Contingencies from 2022-01-20T01:00

If you’re working in an appreciating market like our current one, you’ve probably run into issues involving an appraisal gap. How do you handle this issue so that your clients can continue with ...

Double Your Average Sales Price and Quadruple Your Sales Volume with Jake Crawford from 2022-01-13T01:00

Would you like to double your average sales price in 2022 and quadruple your sales volume versus your best year ever? If so, this episode is for you. Jake Crawford will be joining me o...

What Will 2022’s Market Look Like? from 2022-01-06T01:00

What are experts saying about 2022? 2021 was an amazing year, so will things continue to be hot next year?  

Before we get started, I want to mention something that will definitely change...

Conquering the International Market with Peter Kempf from 2021-12-30T01:00

Do you have an interest in the international market, but you have no idea how to spread your wings? This episode is for you! My guest and I will be talking about conquering the international mar...

List Now or Wait Until Spring? from 2021-12-23T01:00

Now that we’re approaching the end of 2021, some of your clients might be pondering the question of when to list their home for sale, during the winter which is typically the slower season, or w...

Cracking the Luxury Property Market Niche with Alex Lange from 2021-12-16T01:00

The luxury property market is quickly gaining popularity, and more people in real estate are shifting their focus to this niche. Today, school's in session with Alex Lange, teaching us how to cr...

Differences Between Marketing Agents&Listing Agents from 2021-12-09T01:00

When agents are talking to their potential seller clients, they say things like, “When we list your house,” or “I’m going to list your house.” However, I want you to think completely differently...

How Jennifer Landed a $5m Listing with ZERO Luxury Sales in Her Career w/Jennifer Williams from 2021-12-02T01:00

Did you know that you can take your business from where you are today to attracting multi-million listings - even if you never sold a million-dollar listing?

It is possible. 

Our ...

The Power of Charisma from 2021-11-25T01:00

Nobel Peace Prize winner Daniel Kahneman once said, “People would rather do business with someone they like and trust rather than someone they don’t, even if the likable person is offering a low...

How to Use YouTube for Lead Generation with Karin Carr from 2021-11-18T01:00

If you ask a typical real estate agent what their go-to social media channel for lead generation is, they’ll probably tell you Facebook, LinkedIn, and Instagram. YouTube doesn’t even m...

How Videos Net You More Business from 2021-11-11T01:00

Today I want to discuss a topic that you should all be familiar with: making videos! Video will get you a better ROI² than other investments. When I say better ROI² I am specifically talking abo...

No Inventory, No Problem. How To Attract Off Market Sellers&Get Your Offer Chosen w/Regan Maki from 2021-11-04T01:00

Have you had a buyer client recently lose out in a multiple offer situation? Is inventory still low? Are you familiar with the term appraisal gap? Do you have an idea what it is or how to apply ...

Videos Net You More Business: Here’s How from 2021-10-28T01:00

Today I want to discuss a topic that you should all be familiar with: making videos! I’ve seen a lot of personal success from my videos, so I want to share some tips with you today on how to gro...

How to Better Your Social Media Game w/Tessabella Jelten from 2021-10-21T04:40:18

Are you active on social media? What are your top three social media channels?

We are living in an era where social media is no longer optional, but mandatory. As a business, if you are ...

Get an Analysis by Fresh Eyes from 2021-10-07T01:00

Typos and grammatical errors look unprofessional. I always get an analysis on my listings by fresh eyes. Your second sight should be someone you trust. There’s no shame in having someone else do...

Recruiting and Retaining Top Producers w/Judy LaDeur from 2021-09-30T01:00

Do you recruit top performers? If one common thread binds real estate industry executives together, it’s all about attracting and retaining quality sales employees - which is crucial for continu...

The 3 P‘s of Selling Real Estate from 2021-09-23T01:00

As a luxury specialist, I’ve learned a lot about what it takes to successfully sell a difficult or unique property for top dollar in the shortest amount of time. To achieve that for your clients...

The Journey: How I Attracted a $12.9 Million Listing and How I Put It Under Contract After 6 Years from 2021-09-16T01:00

On today’s show, I’m going to talk about the journey of a recent significant $7,500,000 home that I put under contract. This home was famous for being the backdrop for FOX's hit series "Empire" for...

How to Use Other People's Properties to Expand Your Luxury Business from 2021-09-02T01:00

It can be hard to break into the luxury market if you don’t know what you’re doing. Fortunately, today I’ll be talking about one of the easiest ways that agents can start positioning themselves ...

Event-Based Marketing At Your Luxury Listing from 2021-08-26T01:00

When selling luxury real estate, the biggest challenge is that luxury home buyers rarely have a sense of urgency. Even if they feel the need to upgrade to something bigger or better, they’re oft...

We’re Doing Live Events Once Again! from 2021-08-12T01:00

We’ve finally had the opportunity to host live events once again, and our most recent gatherings have been absolutely fantastic! We flew in 70 top-producing agents from throughout the country to...

What You Need to Know About the Divorce Niche in Real Estate w/Laurel Starks from 2021-08-05T01:00

Divorce is an incredibly emotional experience, but the reality of our society is that it exists. In most cases, the house is often the largest asset and will end up being sold. 

As real e...

Sell Fast with Event-Based Marketing from 2021-07-29T01:00

When we’re talking about the $1 million and above price point properties in the Chicagoland market, you have to remember that this area is a buyer’s market.

At these high price points, yo...

150 Episodes Strong: A Look Back At My Favorite Episodes&Takeaways from 2021-07-22T01:00

This week brings a major milestone for the Luxury Listing Specialist - we’ve published 150 episodes. Can you believe it? Thank you, everyone, for tuning in and sharing ...

Migration Patterns from 2021-07-15T01:00

What do migration patterns have to do with luxury real estate? When you know that a large number of people are moving to a specific city or state from your market, you’re in a much better positi...

Addressing LGBTQ Discrimination in Housing w/Ryan Weyandt from 2021-07-08T01:00

The LGBTQ community has immense buying power in the housing market, and it’s going unused. Why? In short, it’s because of discrimination. Housing discrimination within the LGBTQ commun...

The Power of Little Fixes from 2021-07-01T01:00

For this week’s message, I’d like to discuss the power of little fixes, the small things you can do as an agent to make your sellers’ listings stand out. If you’re going on a listing appointme...

The Leigh Steinberg Interview - Real Estate and Sports Agents: Two of a Kind from 2021-06-24T01:00

As you know I'm always looking to bring on guests that fill voids, or perhaps on a topic we haven't covered before. And today's guest is no different. I'm very excited to have Leigh St...

3 Things I Wish I'd Known As A New Agent from 2021-06-17T01:00

When I became a licensed real estate agent in the fall of 2000, I wish someone would have shared with me these three words of wisdom. I would say these three are vital to help newer agents diffe...

The Blockbuster vs. Netflix Solution to Capital Gains Tax w/Brett Swarts from 2021-06-10T01:00

Sometimes I'll do some high-level ninja-trick podcasts that dive deep into some really important marketing angles... and capital gains tax is one of those sticking points. 

You might be w...

The Importance of Empathy from 2021-06-04T01:00

Today’s topic is empathy - or more specifically, having empathy for the stress your buyer and seller clients are going through when trying to sell their home and buy a home.

Make sure tha...

Marketing Tips from La Jolla’s Top Luxury Agent from 2021-06-02T01:00

On today’s podcast, Pete Middleton, one of La Jolla’s top brokers, and I have some great tips for differentiating yourself from the competition. 

Pete grew up in a rea...

Filling Your Listing Pipeline from 2021-05-20T01:00

You may be talking with some prospects who are interested in selling this summer or “later in the year”. What can you do right now for those sellers?

I have some advice for any agent look...

Working with Professional Athletes in Real Estate w/Jordan Stuart from 2021-05-18T01:00

On this week’s show, I spoke with Jordan Stuart, founder, and CEO of Next Move. He’s a seasoned agent who’s an expert in closing transactio...

A New Designation for the Global Real Estate Community from 2021-05-06T01:00

I'm excited to announce there is a brand new Diversity Designation. I'm proud to say I'm one of the co-founders of this brand-new Diversity Designation called the ‘Certified Diversity Specialist...

How Real Estate and Insurance Agents Help New Homeowners w/Jordan Phillips from 2021-04-29T01:00

Would you like to join me in Napa to get Certified in Luxury? 🍷 Reserve your spot now at luxurydesignation.com

Usually, I have guests t...

The Power of Second Chances from 2021-04-22T01:00

In this week’s message, I’d like to talk about the power of second chances.

In life, people often make mistakes and don’t get a second chance to correct them...

Home Warranties Explained w/Harry Keifer from 2021-04-15T06:14:24

Who would like to join me in Napa to get Certified in Luxury? 

Go to www.LuxuryDesignation.com for more details 

Home warr...

Choosing A Home Warranty Company from 2021-04-08T01:00

This episode is all about home warranties. For example, if the A/C goes out, or your garage door opener stops working, or have a plumbing issue… if you have a home warranty, you could save thous...

Setting the Stage for Home Sale Success w/Barb Schwarz from 2021-04-01T01:00

I’m a big believer in home staging. It’s a widely used and respected strategy in the real estate industry. It’s recognized as a very effective technique in selling a home in less time at a highe...

Leveraging Price Per Square Foot from 2021-03-25T01:00

Did you know you can leverage price per square foot for all your high-end luxury properties? It’s true, and today I’ll tell you how. The Marketing Luxury Group recently leveraged the price per s...

Embracing Diversity: A Preview of The Certified Diversity Specialist Designation (CDS) w/Julia Lashay from 2021-03-18T01:00

The Certified Diversity Specialist Designation (CDS) is launching with its first live virtual training on March 30, 2021. 

For details and to register for the Certified Diversity Speciali...

The Making of A Luxury Lifestyle Video from 2021-03-11T01:00

Marketing a luxury home takes creativity. One great vessel to show your creativity is through a luxury lifestyle video. We made one recently for a $7.25 million listing we have right outside of ...

Wade Hanson Interview - What Makes for a Successful Agent from 2021-03-04T01:00

Being an agent in the luxury market is hard work. Not only are you dealing with some seriously discerning clients, but you also have huge commissions on the line, so impressing them and bringing...

Luxury Auctions from 2021-02-25T01:00

Have you heard of a no-reserve auction? Today I’m sharing a bit about what that is with an example of one of our current ones. Unique, high-end properties with a seller motivated by time rather ...

The Skill of Negotiation - How to Win Buyers and Influence Sales w/Tom Hayman from 2021-02-18T01:00

Save The Date!  Our next live virtual online Luxury Designation Training will be on March 17th.

All the details can be found at:   ...

How to Get in with Builders&Developers from 2021-01-14T02:00

Do you know how to get the attention and impress the builders and developers in your area? Today I’ll tell you what you need to know to start bringing value and eventually start doing business w...

Title: The Best Practices to Pivot, Thrive and Bring Value During Covid 19&Beyond w/Monica Reynolds from 2021-01-07T02:00

2020 was a year unlike any other. But even with the challenges brought by the pandemic, the luxury real estate market has remained resilient and is strong in many markets.

So wha...

SALT&the Luxury Market from 2020-12-31T02:00

Today’s video is all about state and local taxes (SALT). As you may know, there’s a $10,000 cap per household (not per person) on what homeowners can write off when filing their income taxes. St...

Creating More Inclusivity in the Industry w/Shanta Patton from 2020-12-24T02:00

As the new year approaches, we have to start thinking about what we can do to move our industry forward, and one of the best ways to do that is by creating a more inclu...

How To Secure That First "Trophy Listing" from 2020-12-17T02:00

If you’re taking on a listing that far exceeds the price points you’re used to, maybe your first luxury listing appointment—it’s only natural that you’ll have some nerves to overcome and questio...

How to Distinguish Yourself in the Luxury Market (Pandemic or Not) w/Tami Bonnell from 2020-12-10T01:00

The onset of COVID-19 threw a massive wrench in the works for agents looking to enter the luxury space, but it doesn’t have to be a barrier to entry. That’s because, pandemic or not, people will...

50% chance to sell during Covid-19 or a 0% chance—which sounds better? from 2020-12-03T02:52:12

Are you going the extra mile to create conditions in which your sellers feel most at ease? The value of safety and security simply can’t be overstated. Today I’ll be sharing the pros and cons of...

Key Components of a Successful Online Marketing Strategy from 2020-11-26T01:03:14

In light of the coronavirus outbreak, having an online marketing strategy has become critically important in our business. Today I’ll tell you how to craft a successful online marketing strategy...

Boost Your Conversion with Video w/Mike Valdes from 2020-11-19T02:00

When 2020 began, none of us could have predicted the worldwide shutdowns that would take place. With so many barriers to business as usual, many agents found themselves afraid to connect with cl...

Get More Qualified Showings With Drive-by Open Houses from 2020-11-12T01:34:12

Hope you are staying healthy and positive. The coronavirus has caused the real estate industry to go digital, and today I’ll educate you on a great digital marketing strategy: the drive-by open ...

Building Confidence as a New Agent in the Luxury Space w/Ruby Goings from 2020-11-05T00:09:33

The luxury market can be extremely intimidating, especially for newer, less experienced agents. 

The truth is, there’s no ‘one’ way to excel in luxury real estate, and questionin...

Why Having a Luxury Division is So Important from 2020-10-29T03:04:09

Whether you’re a team leader, a broker-owner of a boutique, or a big franchise owner, the importance of having a luxury division that offers agents the best tools and resources can’t be overstat...

Boost Your Business by Becoming a Leader in Your Community w/Joseph Magsaysay from 2020-10-21T17:00

Real estate professionals are more than just salespeople, we’re community builders and leaders. That means it’s up to us to be there for those who need us.

It’s easy to get caught up in t...

One Simple Rule to Remember to Increase Your Conversion from 2020-10-15T10:00

Hope everyone is staying safe out there with the Coronavirus. Have you had trouble converting potential clients into clients in the past? Today I’ll share a solution to this problem. The answer ...

How to Break into the Luxury Space in Any Market w/Taylor Somera from 2020-10-08T02:33:13

With so many changes going on in our world, many agents previously interested in entering the luxury space are now feeling more cautious. However, if you go into the space equipped with the righ...

No Regrets from 2020-09-30T23:13:06

10 years ago I retired from my full-time "job" as a high school teacher to focus on my passions and I’ve been an entrepreneur ever since. I’m so excited to share with you my 10-year anniversary ...

Meeting the COVID-Era Consumer Where They’re At w/Michael Miedler from 2020-09-24T02:46:54

Many agents are pleasantly surprised at how well the industry has done in spite of COVID-19, but we’re not out of the woods just yet. If we want to safeguard our success throughout the pandemic,...

How to Network with High-Earners from 2020-09-17T06:10:33

As a luxury specialist, your goal is to get in front of as many high net-worth individuals and influencers. That is why we’re going to be discussing the LUXE Networking Group, which is a way for...

How to Create Inclusivity in Real Estate by Being an Ally w/Jeff Berger from 2020-09-10T02:00

Everyone deserves the opportunity to own a home, but many minority groups like the LGBTQ+ community hold back from homeownership. What’s stopping LGBTQ+ consumers from buying the homes of their ...

The Ritz Carlton Experience from 2020-09-03T07:35:55

When you’re marketing your luxury listings, you’re most likely going to be dealing with both buyer's agents and the buyer. This is why it’s so important that you do everything in your power to e...

The future of real estate: a visionary’s view w/Stefan Swanepoel from 2020-08-28T05:02:15

The industry as we know is undergoing unprecedented changes, but that doesn’t mean we’ll never recover. In fact, we have a chance to come out of this experience stronger than ever before. How h...

Garbage In, Garbage___? from 2020-08-20T06:16:40

As an agent, your environment can shape you and your production. That’s why today I'll talk about the importance of surrounding yourself with positive influences. As they say in real estate, it’...

Enhance your client’s experience through standardization w/Sam DeBord from 2020-08-14T06:34:23

There are so many platforms designed to help agents list properties, but often those systems don’t communicate with each other. This means agents end up working harder than they should in the ba...

How to Adapt to a Crisis Market w/Kathleen Black from 2020-07-30T02:00

COVID-19 has thrown us into a crisis market, so we have to be strategic about our next moves. Are there any ‘right’ or ‘wrong’ paths to take as we navigate this uncharted territory? How does our...

100th episode - A Look Back At Best Episodes, Ah-Ha's&Takeaways from 2020-07-24T10:37:10

For the past 3 years, the Luxury Listing Specialist Podcast has given listeners access to top real estate professionals in the luxury space. From advice on how to enter the market to how to expa...

Reasons Homes Don't Sell from 2020-07-09T02:00

I used to teach health and physical education when I was going through college, and that’s where I learned the ‘K.I.S.S.’ method—Keep It Simple, Stupid. When it comes to discerning why a home is...

How To Stay Relevant In Luxury Real Estate w/Anthony Hitt from 2020-07-01T02:00

Professionals in every industry need to adapt to the new normal and real estate is no exception. To outlast COVID-19 and see great results for years to come, you have to start being more open-mi...

How to Make a Buyer's Agent Feel like a Rockstar from 2020-06-25T10:00

When a buyer’s agent inquires or sets up a showing for your luxury listing, chances are they’re not an experienced luxury agent. Perhaps the particular buyer they are working with is their "trop...

How to Build Relationships in the Age of Social Distancing w/Anne Miller from 2020-06-18T02:00

Real estate has always been a relationship-based industry, so agents need to find ways to keep communicating with their spheres in the age of social distancing. 

Is it even possible to bu...

Who's Your Buyer? from 2020-06-11T12:00

Do you know who your intended buyer is for the home you represent? This is something you need to know if you want to market that home to a larger pool of buyers. Think of the buyer as your home’...

How to Keep Your Systems Running During the Economic Downturn w/Ned Stringham from 2020-06-04T02:00

In the wake of COVID-19 and the economic shift, it’s important to take stock of your costs, but you also have to be sure you have effective software systems in place. Is it possible to keep cost...

We Have an Exciting Offer for You from 2020-05-28T13:31:19

We believe the best way to show your credibility is to be the author of a book. Through our Luxury Rockstar Package, you’ll be featured on the cover of your very own book—a book you don’t even n...

How We Helped Kirk Secure His First Trophy Listing ($1.9M) from 2020-05-21T02:00

Any agent taking their first step into the luxury market should see their first listing as an opportunity & ‘trophy listing’. However, it can be an anxiety-inducing experience breaking into the ...

Value Propositions from 2020-05-14T11:00:05

Why should someone hire you versus the competition? If you’ve never asked yourself that question before, you need to start today, because the answer will lead you to today’s topic: developing a ...

How to Make a Name For Yourself in a New Market w/Maria Afzal from 2020-05-07T02:00

Starting fresh in a new market can be a daunting experience for agents, and making a name for ourselves can be incredibly difficult when we don’t have a database. How can we establish ourselves ...

Using Art to Market Luxury Homes from 2020-04-30T10:00

In this episode, we will talk about an amazing property that we are marketing right now at just under $3 million. It has some amazing features, such as an indoor saltwater pool, but we wanted to...

How to Build Relationships with Agents Internationally w/Ramon Davila from 2020-04-23T10:08:36

Hope everyone is staying healthy and positive with COVID-19. When our economy loosens up, there will be many high net worth buyers aiming to purchase more international properties. Agents should...

The Power of Demonstration from 2020-04-16T11:00

Do you know how to use the power of demonstration in real estate? The power of demonstration means showing people—not telling them—how you can sell their home faster and for more money than anyo...

The Rise of Blockchain&Digital Currency in Real Estate w/Donald Hyun Kiolbassa from 2020-04-09T02:00

Hope everyone is staying safe and healthy with the Corona Virus. Real estate is an industry experiencing significant change, and one of those changes is cryptocurrency in transactions. How does ...

The Power of Before and After from 2020-04-02T12:00

When it comes to marketing a client’s home, you need to figure out what to do in order to position their home more effectively to a larger pool of buyers. In this week’s post, I discuss the powe...

How to Use Personalized Video Messaging w/Ethan Beute from 2020-03-26T10:00

Video is a great communication tool, and we should be using it to our advantage. With the recent "Shelter In Place" orders in many states along with agents working with clients remotely during t...

The Importance of Building Your Brand from 2020-03-19T10:00

Today we’re going to talk about the importance of building your brand, both online and offline. Is your online brand consistent with your offline brand? If not, you’ll lose your competitive adva...

How to Differentiate Yourself w/Rob Thomson from 2020-03-12T02:00

The real estate industry is full of great agents, so we have to go the extra mile to distinguish ourselves. How can we protect ourselves from competitors attempting to discredit us- and why shou...

The Importance of a Luxury Division from 2020-03-05T18:03:23

If you are a brokerage or team leader having a strong luxury division is crucial to attracting more high-end and luxury listings.  What do you need to create, grow, and maintain a strong luxury ...

How to Prepare Clients to Deal with SALT Rates w/Jennifer Ames from 2020-02-27T02:00

State and Local Tax (SALT) has the potential to do serious damage to our economy, so it’s vital that we educate our clients on the matter. As real estate professionals, what should we be aware o...

The Benefits of Content Marketing from 2020-02-20T09:00

As a real estate agent, you want to establish yourself as a foremost authority in your market and attract consumers toward your business.  One of the top ways to do this is through content marke...

How to Gain the Trust of High Profile Clients w/Paul Campano from 2020-02-13T02:00

Gaining high profile clients is something all agents, especially luxury agents aspire to do, but when working with these clients, we have to be willing to adjust our strategies. What is the ‘gol...

Matched Pairs from 2020-02-06T14:12:13

Matched pairs is a term you probably haven't heard of. If you’re thinking of selling your home, it’s always wise to consider making improvements and upgrades.  However, you’ve got to know where ...

How to Reverse Engineer Marketing Luxury Properties w/Markus Canter from 2020-01-30T02:00

The most important skills when it comes to successfully selling luxury properties are branding and creating powerful marketing strategies tailored to each unique property. What is the process of...

What to Look for in Our Luxury Market in 2020 from 2020-01-23T09:00

As we set up our goals for 2020, I wanted to talk about some things to look out for in your luxury market, as well as share some new plans for us going forward!

How to Dominate the Uber Luxury Market w/Jennifer Berman from 2020-01-16T02:00

To make a name for ourselves in the high end luxury space, we have to go above and beyond all expectations. How should we be staging our houses for the ultra luxury market? How can partnering wi...

Bonus Episode - How to Get the Best Professional Photography from 2020-01-09T08:00

When it comes to real estate photography, today’s special guest can do it all. Say hello to Brad Filliponi—co-founder of Boxbrownie.com. If you haven’t already heard of Boxbrownie.com, allow me ...

How to Use Voice Assistants in Your Business w/Miguel Berger from 2020-01-02T02:00

With the popularity of voice assistants on the rise, it’s safe to say offerings like Bixby, Alexa and Google Assistant aren’t going anywhere, so we should be taking advantage of them. How can re...

Bonus Episode - How to Earn 30% More from 2019-12-26T10:00

Do you want to earn 30% more over the next year? Today I’ll tell you how you can. All you have to do is increase the average sale price of the homes you represent and diversify your portfolio. I...

How to Break into the Luxury Market as a Millennial w/Sarah Knauer from 2019-12-19T02:00

Getting into luxury real estate is not an easy task, and younger agents often have more difficulty making a name for themselves in that market. How can millennial agents become more knowledgeabl...

Bonus Episode - Discussing the Elephant in the Room from 2019-12-12T08:00

When it comes to luxury listings, it’s important not to let frivolous details sink their potential. If a listing has an “elephant in the room,” you need to address it in one of two ways. We’ll d...

How to Build Relationships that Position Your Brand as the Obvious Choice w/Jim Walberg from 2019-12-05T13:00

To establish ourselves as the obvious choice for business in our markets, we have to build and maintain great relationships with past, present and future clients. How can we build a brand that a...

How to Build Lucrative Cross-Market Referral Partnerships w/Tiffany McQuaid from 2019-11-21T02:00

How can we help clients relocate across states, or even abroad? Most agents tend to focus on their local spheres of influence, but as consumers become more mobile, we have to expand our brands i...

How to Offer Fresh Online Content Without Breaking the Bank w/Italina Kirknis from 2019-11-07T04:52:04

In today’s world, social media has become a crucial component for success in the real estate industry; we have to take posting content seriously. How can we gain a following without spe...

How to Attract More Opportunities by Leveraging Your Inventory w/Andrew Bloom from 2019-10-24T06:32:58

To build a name for ourselves in the luxury market, we need to do the work to attract great results, and that starts with the listings we have. How can we leverage our inventory to ensure potent...

How to Overcome Setbacks w/Jon Cheplak from 2019-10-10T06:50:30

As business leaders, we tend to think of setbacks as private issues that need to be separate from our work lives. Is it possible to stop personal setbacks and challenges from affecting ...

How To Safeguard Yourself From Unqualified Buyers w/Andrew Rosenblatt and Anna Sheehan from 2019-09-26T09:46:44

When dealing with luxury properties, it’s important to trust the people we do business with. How can we ensure potential clients are qualified, and won’t waste our time? What tools can ...

How One Agent Landed a $4 Million Dollar Listing Using Instagram w/Jason Cassity from 2019-09-12T09:10:54

Social media is a great platform for marketing and engagement. Is there any ‘right’ way to share content, and should we be tailoring that content specifically to each platform? What opportunitie...

How To Thrive When Commissions Drop by 40% in 7 Years w/Kevin Foreman from 2019-08-28T18:59:45

According to Real Trends, the national average listing commission is 5.08%. In this episode, hear why Kevin Foreman believes the average listing commission will drop 40% down to 3.64% over the n...

Breaking into the Luxury Market w/Amit Bhuta from 2019-08-15T13:21:09

Many agents hold themselves back from the luxury side of real estate because they either don’t have enough confidence to try it, or they are transaction-based and not looking at their overall lo...

Building International Relationships with Agents and Buyers w/Lynda Fernandez from 2019-08-05T23:53:06

The international community offers so many opportunities for agents in the luxury market. How can you catch the attention of buyers outside North America? What should you avoid doing if you want...

Reinventing Yourself and the Art of Gifting w/Dustin Mathews from 2019-07-18T02:34:43

Many agents don’t start out in real estate and have to go through the process of reinventing themselves and starting from scratch, and others are trying to reinvent themselves within the industr...

The Shift Happening in the Luxury Market and What to Do About It w/Brad Inman from 2019-07-02T02:24:31

We all know that the real estate market differs across local spaces, but collectively the luxury market isn’t doing as well as it was a few years ago. How can we stay informed about market trend...

How to Stay Afloat When the Market Dips w/David Osborn from 2019-06-14T11:32:38

For the past few years, most real estate markets in North America have done relatively well. Should we be expecting that to change anytime soon? How can you continue to have a successful busines...

How Thinking Outside The Box Increases Traffic To Your Listings from 2019-05-30T01:36:05

We see the same pictures, the same angles, and the same mistakes being made in real estate marketing over and over again. How can agents make their property stand out from the rest? How can you ...

Best Practices for Agents in the Luxury Market w/Anthony Hitt from 2019-05-16T00:46:29

In a space where we are constantly surrounded by noise and options, agents need to be able to cut through that noise by providing high value service to clients. It is especially important to be ...

How to Brand Yourself Effectively in the Luxury Market w/Jay Macklin from 2019-04-26T14:49:35

Success in real estate relies on marketing, so it’s important that agents have effective strategies. What are some ways to market yourself and see great results? Can you do it without being atta...

Launching a Luxury Program and Crushing It in Real Estate w/Anthony Lamacchia from 2019-04-11T11:27:30

The luxury “bracket” of real estate can be a difficult space to get into, but is very lucrative. How do we set ourselves up to get into luxury real estate? What do we need to do differently when...

How to Innovate in Your Real Estate Business from the Inside Out w/Dan Duffy from 2019-03-27T20:07:47

Those of us in real estate must use adapt and evolve in our use of technology in order to remain relevant and serve our clients. How can we best cater to the needs of high-profile clien...

Setting Yourself Apart With Collateral Marketing w/Thad Wong from 2019-03-15T09:25:33

As a luxury real estate agent, how can you set yourself apart from your competitors? What role does branding play? Other there other factors crucial to getting a sale? On this episode, ...

How to Effectively Leverage a Team w/Jeff Cohn from 2019-02-28T13:01:56

Many people who become business owners believe they need to personally work harder in order to achieve more in their business. Is putting in more of your time and effort really what your busines...

Using Social Media to Boost Your Business w/David Adam Kurz from 2019-02-15T11:40:38

The internet has given agents a wide array of tools for connecting with clients and building their business. How can you make the most of internet-based platforms? What are the specific applicat...

How Learning Personality Types Can Save Time& Generate Business w/ Angel Tucker from 2019-02-01T02:30:41

When finding leads and trying to generate new business, time is of the utmost importance. How can we make the most of our limited time? Are there any solutions for those wanting to work smarter,...

Why Updated Appraisals Can Be Helpful When Selling A Luxury Home Versus Online Evaluations w/Mark Morgan from 2019-01-18T01:58:12

Sellers often think their home is worth much more than it really is worth.  How does an agent determine asking price on a unique or luxury home?  Are online evaluations more reliable than an upd...

Why Adapting to Diverse Markets Brings Greater Success w/ Richard Silver from 2019-01-02T23:24:28

Our society is rapidly changing, and many real estate businesses are lagging behind. How can you take diversity into consideration when you hire and run your office or team? How are so many offi...

How to Bring Value with Visuals& Knowledge of the Market with Keeping Current Matters from 2018-12-14T10:40:45

Keeping the consumer informed about the market and where it’s going is one of the most valuable things we can bring to the table as an agent. How do we make sure we present this data and informa...

Video Tips& Secrets from the Top Real Estate Video Influencer in the Country w/Christophe Choo from 2018-11-29T02:10:34

Video is an area that is lacking for the majority of real estate agents, and it’s a huge missed opportunity. What makes people reluctant to try video and how can we overcome this hesitation? Wha...

Global Real Estate Trends and Digital Marketing Tips w/Stephanie Anton from 2018-11-08T02:14:38

Keeping an eye on the market helps us plan ahead, but what direction is the luxury real estate market headed? What are the ways we can increase engagement on our online listings? And how can we ...

How to Establish Ourselves As Experts& Have Clients Coming to Us w/Glenn Twiddle from 2018-10-26T11:21:48

Many real estate agents feel frustrated because they have to deal with rejection on a daily basis. Is there a way to attract clients instead of chasing them? How can we establish ourselves as au...

How to Attract More Referrals and Use Video Marketing to Build Authority& Trust w/Christine Carlo George from 2018-10-11T14:39:26

Video marketing is one of the hottest online marketing trends, and it has proven itself to be a powerful tool in real estate. How can social media and content marketing help us build trust and a...

How to Build Confidence& Competence in Luxury Real Estate w/Dean Cottrill from 2018-10-03T13:14

The luxury client is the most demanding of all the client segments, and this can intimidate agents. How does boosting our competence actually contribute to our confidence? What are the ...

From Contact to Contract: How to Build Relationships, Engage With People& Market Yourself at a High Level w/ Saul Klein from 2018-09-14T09:48:03

The momentum in our business can often be attributed to how many contacts we’re making. What must we do to build and maintain high value relationships? How do we differentiate ourselves when the...

How You Can Use Video to Position Yourself and Attract More Clients w/ Sue “Pinky” Benson from 2018-08-31T11:51:55

Video is one of the most engaging ways to create content. Plus, since our audience can see us, the level of trust we build is higher. How is creating video content for social media plat...

The Three Things that Separate Successful Teams from the Rest w/Steve Olson from 2018-08-16T12:25:08

Most agents don’t have the budget, tolerance, and patience to wait for the good results of their strategies. How should you go about evaluating whether something is really working? What...

How to Appeal to More International, High Net Worth Buyers w/Jim Park from 2018-08-03T09:59:25

People think luxury is about driving a nice car and dressing well, but it’s really about engaging your clients in a different way and offering a valuable experience. How are “global” an...

How We Can Buy& Sell Real Estate Better Through Technology w/Simon Chen from 2018-07-19T10:58:20

A lot of Realtors live in fear that technology will eventually replace their role in the home buying and selling process. Is it true that we’ll end up being edged out of our businesses by machin...

How to Raise the Client Service Bar& Protect Our Industry from Disruptors, Discounters and Doubters w/Joseph Rand from 2018-07-06T15:10:26

The luxury real estate industry is facing a lot of challenges from people trying to change the business model. What do we need to improve in order to get our value back...

The Secrets of Mastery& Marketing in Luxury w/Josh Smith from 2018-06-21T12:13:08

A lot of agents are operating like amateurs, and it shows in the results they are getting. How do you level up and become a pro in this business? How can you use Facebook marketing to get qualit...

Building Credibility& Developing Your Exit Strategy w/Sharran Srivatsaa from 2018-06-08T10:24:45

If you’re a business owner, team owner, or top producing agent, an exit strategy is very important. How will you know who the right buyer is? When it comes to building trust in luxury, what is o...

Why Local Community Involvement Is the Best Type of Branding w/ Katherine Bordelon from 2018-05-17T10:46:59

We all strive to show our prospects that we are different, that we care about their needs, and that we’re not just after the listing. How do we actually prove this? Are you getting involved in y...

Why Improved Customer Experience Is the Next Industry Disruptor w/Nick Bailey, CEO of Century 21 from 2018-04-26T10:17:38

Understanding the people we work with changes the customer experience for the better. How should you communicate with your customers? How do you improve their experience? How can you match the b...

Leveraging Your 'Social Capital' to Grow Your Luxury Business w/ Meghan Barry& John Brian Losh from Who's Who in Luxury Real Estate from 2018-04-12T03:00

Reach and relationships are the lifeblood of a successful real estate business, and it all starts with social capital. What is social capital and how can you leverage it in your business? How do...

Location, Details& Bringing Value in Luxury w/Lesli Akers, President of KW Luxury International from 2018-03-29T01:25:22

Some people think luxury is the same thing across all the markets, but it’s actually relative to the given marketplace. What are some of the biggest trends in the luxury market? How does locatio...

How We Worked with Brian Culhane to Secure His 1st Trophy Listing ($6.5m) and What He's Doing to Leverage It from 2018-03-14T02:00

In a busy market, it can be tempting to list a luxury home on the market without properly positioning or restoring it. Why does this usually lead to the home sitting on the market for a long per...

How to Leverage Global Talent& Focus on Your Strengths and Passions w/Daniel Ramsey from 2018-02-23T16:04:46

One of the biggest challenges we have as real estate agents and brokers is the large amount of “stuff” to do in a day. How can this hinder you from seeing any real business growth? How can lever...

Why Doing it Alone is the Biggest Fallacy in Real Estate w/Alex Charfen from 2018-02-08T11:07:53

A lot of people in real estate are taught that they can and should do it all alone. Why is this misleading? How can you use systems to free up time and actually make you wealthier? What does it ...

Using Direct Response Marketing to Target Luxury Sellers w/Dean Jackson from 2018-01-25T13:03:37

For people who want to move into the luxury market, it may seem like it’s already locked up by veteran agents. How can you break into it with one simple tactic? What are buyers and sellers reall...

Proactive Outreach and Lead Generation w/ Former KW CEO, Chris Heller from 2018-01-11T12:15:56

Too many agents simply tell clients what they want to hear to get the business. Why is it so important to be ethical and always provide information backed by data and analytics? How can you go a...

Why True Luxury Isn’t Just About Pricing w/Jere Metcalf from 2017-12-28T00:01

True luxury isn’t just about price. What are the other elements you should consider? How do you  avoid a listing going stale before you even list it? Why should you avoid going to market too fas...

Working with Chinese Buyers w/Michi Olson from 2017-12-14T13:54:29

Working with international homebuyers is a great opportunity in real estate right now. What is attracting Chinese buyers to the US market? What are some of the cultural differences you should be...

Creating Urgency In a Stagnant Buyer’s Market w/Marti Hampton from 2017-12-01T00:01

At certain price points, all markets start to favor buyers. How do you get people to take action quickly, instead of waiting for a price drop? When a house has been on the market for too long, w...

Breaking Into Luxury: How To Make A Compelling Case to High End Prospects w/Dan Conn from 2017-11-17T12:41:53

What does an agent need in order to get into the luxury side of real estate? Why is it so crucial as an agent to be able to “own your numbers”? On this episode CEO of Christie’s International Re...

How to Attract Luxury Clients with Video and Content Marketing w/Frank Klesitz from 2017-11-09T10:50:59

There are very few luxury agents that do any type of custom video content because they fear the expense. How does this misconception lead to missed opportunities? Why is it so important to have ...

How Celebrity Endorsements Can Propel an Agent to Rockstar Status in Their Market w/Matt Wagner from 2017-10-26T11:36:59

In today’s world, celebrity sells. Why is the celebrity seal of approval such a big deal in luxury real estate? What are the things you should be doing to better align your branding with your me...

How Technology Can Assist an Agent in Selling High-End Real Estate w/ Robert Reffkin from 2017-10-12T11:18:10

The average agent has 13 different online logins, and spends 89% of their time on admin and trivial tasks. What are companies missing when trying to serve the needs of agents? Why is culture suc...

How to Differentiate Yourself in Luxury Real Estate w/David Banks from 2017-09-28T10:34:57

Positioning a home to appeal to the majority of the market will bring you closer to a sale. What activities are crucial to making a home attract more online and offline interest? What does it ta...

The Most Important Skill You Need in Luxury Real Estate w/Sean Conlon from 2017-09-14T08:39:30

In luxury real estate, it only takes getting that first client to get things going. How do you keep your antennae up for these opportunities, and what is the most important skill you’ll need? Wh...

Expert Strategies for Jumping to the Next Price Point w/Bob Hurwitz from 2017-08-31T09:15:32

Too many agents are acting as order-takers instead of advisors. Why is it so important to be assertive? How do you break into the high-end listings consistently? What are some opportunities thes...

The Power of Confidence and Preparation in Winning Luxury Listings w/Craig Hogan from 2017-08-18T13:35:22

Luxury clients are looking for an agent who can go the extra mile. What characteristics will make you stand out to get that client? How do you make sure you’re putting your best foot forward? Wh...

Creative Financing in Luxury Real Estate w/Frank Aazami from 2017-08-03T09:29:27

High end and luxury markets are usually buyer’s markets, so tactics like creative financing come in handy. How can you use the power of creative owner financing to help your clients? How can ass...

How to Use Charitable Events and Strategic Giving to Grow Your Network w/Anthony Marguleas from 2017-07-20T09:45:36

Most people don’t care how much you know until they know how much you care. What is strategic giving? How do you put “giving” at the center of your business activities? Why is philanthropy so im...

Making the Most of Your Luxury Listing w/Leigh (Canlis) Greenwood from 2017-07-06T10:12:31

Many agents feel it's nearly impossible to break into the world of luxury real estate. How do you change your mindset to be geared towards success? Location is always e...

Building LA's #1 Team& Delivering The Ritz-Carlton Experience w/Justin Alexander from 2017-06-08T10:29:02

How can agents give a VIP service in the luxury market? How can a team set itself up to give this service consistently and across all clients? What is the process of getting a home showcase-read...

How to Create Urgency in a Buyer’s Market w/Steve Wydler from 2017-06-01T11:13:18

In luxury listings there’s a high probability that a lot of inventory creates a buyer’s market. How do you create urgency and demand in this situation? How do you build rapport and differentiate...

The Secrets of Luxury Real Estate Auctions w/Chad Roffers from 2017-05-19T13:28:11

The fundamentals of luxury real estate haven’t changed since 2008. What are the statistics that remain the same across the country? How does the auction model fit in with luxury real estate sale...

Hashtags& Drones: How To Sell Luxury Real Estate By Thinking Like a Marketer w/Beverly Hills Top Producer Rochelle Maize from 2017-05-11T12:58:07

A lot of agents rush the process of getting a property listed, and miss the opportunities to showcase it in its best light. Why is it so important to take your time and get it right? Why is diff...

How To Triple-End Deals w/Kevin Du Toit from 2017-04-05T23:59

So many agents depend on outside sources to bring them new clients - Zillow, Trulia, Realtor.com and many more. But what if you had your own way to uncover new clients by leveraging your existin...

How Gary Gold Co-Listed& Sold the Playboy Mansion from 2017-03-22T23:59

Some agents have success, but it ends up working to their disadvantage. How do avoid resting on your laurels and getting lazy? What works in marketing luxury listings, and what comes across as t...

How to Position Yourself in the Luxury& High-End Marketplace w/Erik Brown& Rod Watson from 2017-03-09T06:00

The high end market is always a buyer’s market because there’s so much inventory. How do agents get the edge on their competition for their homes to sell? What are the first things you can do in...

Breaking into the Luxury Market How to Get that First Luxury Listing with Patrick Lilly from 2017-02-09T11:20:37

Selling high end and real estate is one thing, but how do you break into the luxury market?  We asked Manhattan broker Patrick Lilly to share the secrets of making the transition and becoming kn...

The 5 Biggest Misconceptions About Selling High-End Homes from 2017-02-05T16:07:06

Most agents will tell you the high-end market is impossible to get into unless you’re at a certain level. This is a huge misconception. What else do we get wrong about the luxury market, and how...