121: Using Sales Content In Meetings With Doug Winter - a podcast by John Barrows | JBarrows Sales Training

This week we're pleased to have Doug Winter on the podcast. Doug's the CEO of Seismic Software, with over 9 years of providing slicker sales enablement solutions to draw experience from and share with us. A lot of Doug's work is based around helping sales teams plan out their content that they can use in calls, but mapping out what content they already have and tweaking it is harder than it sounds...  
In this podcast, you’ll learn:Sales Content Preparation
Measuring Sales Content ImpactCategorizing Sales Content Efficiently&More!

Further episodes of Make It Happen Mondays - B2B Sales Talk with John Barrows

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