Ep 15: Phones, People and Pancakes!!! with Graham Handley and Susie Lober - a podcast by Ayo Abbas

from 2021-02-12T08:00

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Welcome to the latest episode of Marketing In Times of Crisis hosted by me, Ayo Abbas, a marketing consultant who specialises in all things built environment.  

Today's guests are someone I've known for years from when she worked at Foster and Partners and I was at Arup, fellow Marketing Consultant Susie Lober and one of her clients' Graham Handley who runs his own practice in Cambridge.  
It's an interesting fun chat that I really enjoyed and I hope you do too. 

Key takeaways

  • Marketing is all about relationships and making human connections. Make sure you keep in touch and don't be afraid to pick up the phone. 
  • Word of Mouth and your digital presence are important, once you start, make sure you keep everything current.
  • Be yourself and do marketing that represents what's important to you (pancakes, books etc :).  It'll resonate with your clients too.

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Resources
Graham Handley Architects
Abbas Marketing website
Lober Marketing

Recorded on Friday 15 January 2021. 

Further episodes of The Built Environment Marketing Show

Further podcasts by Ayo Abbas

Website of Ayo Abbas