MPM 044: How Design Thinking Can Help Your Product Management Team, with Bob Burgarino, EVP with Apiture - a podcast by The Product Management Experts at Sequent Learning Networks

Iterative planning & design, also known as design thinking, is a process and philosophy that centers around deeply understanding customer problems, then designing solutions and testing those prototyped solutions in an iterative way, continuously getting real feedback from customers and improving the solution along the way. If there’s one key tenet of product management, it’s that uncovering and truly understanding the core need of the customer is crucial, and design thinking is a great tool to aid in that.

Further episodes of Masters of Product Management

Further podcasts by The Product Management Experts at Sequent Learning Networks

Website of The Product Management Experts at Sequent Learning Networks