Miami Underground Movement and UC Music proudly presents... "Dj Rodrigo Viera "@ MUM Episode 32 - a podcast by Rod B. & Mareis

from 2008-07-16T19:45

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M.U.M.-Miami Underground Movement brought to you by Rod B. and Alvaro Garfunk.




RODRIGO VIEIRA BIO :


Born in Brazil, Rodrigo started using his dad's turntable at 5 and the
story goes at the age of 14, opens his first mobile DJ company. With
17, his first official gig at Rio de Janeiro's 1 club, Papagaio,to a
crazy crowd of 1500 people. Back then, Rodrigo was just beginning his
growing and solid career in the Dance music field.


After his 4 years of residency at Club Hipopotamus, he started to be
invited to spin at Brazil's top clubs nationwide in cities like Rio,Sao
Paulo, Belem, Campo Grande, etc.


A few years later, the result was an international proposal to work in
Portugal where he lived for three years spinning at Algarve's 1 club
Trigonometria (2500 capacity) and also presenting a daily radio show at
top English station Solar Radio. Back to Brazil, Rodrigo started his
record company career working for Sony Music as a Dance music A&R.


While his career at Sony was going up, Rodrigo has never abandoned the
turntables andkept spinning at parties in many different countries
(Brazil, Costa Rica, Spain, US, England).



In 1991 Rodrigo was voted the 1 DJ in Rio de Janeiro by DJ Sound Magazine?s national poll, the most respected in the country.


In 1997, moved to Miami to work with Sony Music's Latin regional
office. Since then, Rodrigo has done everything : produced
compilations, mixed them, remixed tracks, was executive producer of
remixes of artists such as Mariah Carey, Earth Wind and Fire, Wyclef
Jean, The Fugees, Shakira and Ricky Martin. Also started to produce
electronic artists and has managed the album releases of DJ's such as
Roger Sanchez, Fatboy Slim, X Press 2, DJ Rap and Josh Wink in Latin
America.


Rodrigo was also the VP of Strategic Marketing and New Media for
Universal Music Latin America, handling a electronic music division
with partners and distributed labels such as Defected, Subliminal,
Ministry of Sound and Soulshine. He mixed many compilations for MoS and
was the first DJ ever to mix a Subliminal compilation without belonging
to the label's cast. Besides this, has his own production label, Exit
12 Inc. and handles a JV with US based labels Basswalk Records and UC
Music Group.



Rodrigo turntables = HOUSE


Can be funky, techy, electro a mix of influences absorbed during his
career. He has lived the story of House music in his own veins. From
the born of the Chicago House and characters such as Marshall Jefferson
and Farley "Jackmaster" Funk to Kevin Saunderson's Sound of Detroit.


From the born of London's Acid House to the Soulful House of Tony
Humphries and Frankie Knuckles. From the deepest garage sounds to the
progressive days of Sasha and Digweed.


From Mike Pickering's unforgettable sets at Hacienda to Norman Cook's
mega parties at Brighton Beach. From Morales to Angelo and Ingrosso.
And the list goes on names that certainly influenced him Tenaglia,
Morillo, Jellybean, Farina, Sanchez, Levan, Vega and Gonzalez.



He was always there and lived it all.


Special Thanks to UC Media Group And Rodrigo Viera

Further episodes of Miami Underground Movement - M.U.M.

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Website of Rod B. & Mareis