The Red Had Lady Story - a podcast by Michael Senoff at www.hardtofindseminars.com

If you haven’t heard of the Red Hat Society yet, you most certainly will and not just from this recording! The Red Hat Society is an organization of women who believe that there is fun after the 50 and that silliness is the comedy relief of life. There are currently over 800,000 members, and that number is growing rapidly.

That being said, I know that you will enjoy this consultation that I did with Pam. You will hear Pam give details of the Red Hat Society and describe her small business of selling Red Hat Society apparel online and through Ebay.

Although her business is successful, Pam felt that she wanted to develop some kind of information product for the fifty and over age group of women. She had listened to several of the consultations on my web site, www.hardtofindseminars.com and was hoping that I could help her with some specific ideas for products.

Listen as I quickly come up with an idea about creating an information product targeted specifically to Red Hat Society members: Pam could create audio interviews with dynamic Red Hat Society members about their philosophies and how they have fun in the Red Hat Society. Listen to my advice about how to market these audios to different local chapters of the organization and, possibly, to the organization’s national chapter.

This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

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