#3: Steve Kesselman -- Digital Advertising Meets User Research - a podcast by Kerry Guard

Ever wonder what your customers are thinking? Why they bought your product? Why the didn't buy your product? What challenges they are facing when it comes to your industry? Who your customer is? What they care about? There is a very real solution that can answer all these questions and more. Upfront User Research. Hear from Steve Kesselman on the power of really understanding your audience.

Further episodes of Tea Time With Tech Marketing Leaders

Further podcasts by Kerry Guard

Website of Kerry Guard