#168 - How to Turn Fans Into Social Media Brand Ambassadors - a podcast by Simon Tam

The success of social media these days depends on having great content that is engaging to your followers. If they aren't leaving comments or re-sharing, it's going to be largely ignored. In today's episode, we talk about how you can create "brand ambassadors" or "true fans" to help your social media soar. Resources: 1000 True Fans Theory by Kevin Kelly (article) SocialRank (social media ranking tool) Klout (social media influencer rating tool) Rise.Global (gamification tool) Episode #127 - Musicians and Affiliate/Influencer Marketing

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