Music in Slices: How Interactive Music Turns Listeners Into Superfans - a podcast by rock paper scissors PR firm

Who hasn’t dreamed of playing a solo with their favorite band? The emerging interactive music market lets you do just that. Dive into this frontier with three start-ups: Jammer, oiid, and SongAI. All their apps use the stems of a song—the individual guitar, drums, and vocal tracks—to let users become hyper-engaged co-creators, not just passive listeners. Hear from Bill Gagnon how UMG’s digital innovation program supports these apps and other innovations. Visit MusicTectonics.com to learn more.

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