Episode 9: How Trusted Housesitters Use Email to Build Their Online Community - a podcast by DMA

Our host Lili talks with Catherine Loftus, Head of Marketing at Trustedhousesitters about how email has supported their customer journey and helped grow their business.

Listen to:

· Discover how Trustedhousesitters’ managed to get buy-in to support her email program from other teams within Trustedhousesitters· How has email creative evolved over the years

· Learn how to fully optimise an email program

· Hear Catherine Loftus, Head of Marketing at Trustedhousesitters discuss the challenges they’ve faced and how they’ve dealt with them

Further episodes of DMA Email Council: My Dog Ate My Email

Further podcasts by DMA

Website of DMA