Podcasts by Marketing Helsinki

Marketing Helsinki

A business and philosophy podcast recorded in Helsinki, Finland hosted by Tan Lay and Heidi Akselin featuring guests from around the world sharing professional stories and insight.

Further podcasts by Tan Lay

Podcast on the topic Philosophie

All episodes

Marketing Helsinki
033 - British Actor, Singer and Voice Coach in Finland from 2021-09-01T05:39:10

Darren McStay shares his story of discovering acting classes as a way to deal with introversion and panic attacks.

Today Darren is experiencing success with several acting roles in Finnis...

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Marketing Helsinki
032 - Very Finnish Marketing and the Art of Online Community Building from 2021-06-08T16:29:54

Joel Willans is an author, creative director and the founder of various popular online communities including Very Finnish Problems which is one of Finland’s most popular social media brands.  Here...

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Marketing Helsinki
031 - Nobody Wants a Humble Expert - Alan Weiss from 2021-03-19T10:52:45

My guest in this episode is Alan Weiss PhD. He’s a consultant, speaker, author, coach. We talk about: - the first ever consultant - the kind of people that welcome coaching - differentiating as a g...

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Marketing Helsinki
030 - Duudsonit, Madventures, Docventures, Tubecon & Self Development from 2021-03-12T08:08:02

Risto Kuulasmaa is an entrepreneur and executive coach with a background in events, media and tv production. He has also just launched 3 travel startups in the midst of a global pandemic.

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Marketing Helsinki
029 - Finnish Attitudes Towards Self-Promotion and the Stigma of Money from 2021-03-06T12:13:44

Katja Presnal is an American Advertising Award-winning business and marketing strategist who has worked with Fortune 100-companies and startups. She recently launched Insider Society success accel...

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Marketing Helsinki
033 Bold vs Humble: Sales & Marketing Philosophy from 2021-02-21T18:01:49

My guest in this episode is Andrew Deutsch CEO of Fangled Tech.

We discuss some philosophy behind sales and marketing. How do we deal with the differences in selling with humility vs with ...

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Marketing Helsinki
028 - Bold vs Humble: Sales & Marketing Philosophy from 2021-02-21T17:01:49

My guest in this episode is Andrew Deutsch CEO of Fangled Tech. We discuss some philosophy behind sales and marketing. How do we deal with the differences in selling with humility vs with boldness...

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Marketing Helsinki
010 - Acting Only in Reaction to External Events from 2021-01-31T22:10:42.023393

I've noticed people finally doing things they've resisted doing for so long. What's changed? Just a global pandemic.

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Marketing Helsinki
007 - Why Everyone Needs a Coach: The External Opinion Matters from 2021-01-31T22:10:42.023393

Yes, it does. I was reminded of this recently. It's amazing how different a question sounds when it's asked by somebody other than yourself. This is why everyone needs a coach / consultant. Spea...

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Marketing Helsinki
005 - Human Attention Spans Are Short! What Can I Do? from 2021-01-31T22:10:42.023393

There's research out there that suggests that the average human attention span is now shorter than that of a goldfish. Whether I accept this or not, I do notice that the amount of distraction (both...

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Marketing Helsinki
003 - Newton's First Law Says Humans Are Lazy from 2021-01-31T22:10:42.023393

Yes, it does. But Newton's First Law also says humans are industrious. So, as soon as we start noticing this, we should be able to motivate ourselves to do the things we want to do. Thank you, Si...

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Marketing Helsinki
001 - Being Selfish is Good! from 2021-01-31T22:10:42.023393

This is the first episode of my podcast. I'm going to lay out my (selfish) reasons for doing this podcast. It's taken me a long time to get this out. I've procrastinated for a while. But now I'm p...

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Marketing Helsinki
032 Busting Drug Dealers to Building Design Education with The Futur's Ben Burns from 2020-11-25T10:40:15

Ben Burns is an award winning designer, strategist and current COO at The Futur - a group of creative professionals that teach practical design and business education to a global audience.

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Marketing Helsinki
027 - Busting Drug Dealers to Building Design Education with The Futur's Ben Burns from 2020-11-25T09:40:15

Ben Burns is an award winning designer, strategist and current COO at The Futur - a group of creative professionals that teach practical design and business education to a global audience. Here, B...

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Marketing Helsinki
031 Executive Content and 10x-ing Results from 2020-11-11T10:52:53

In this episode my guest Jaakko Tapaninen is an entrepreneur and content marketing consultant who helps executives build thought leadership.

He was producing a popular Finnish-language pod...

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Marketing Helsinki
026 - Executive Content and 10x-ing Results from 2020-11-11T09:52:53

In this episode my guest Jaakko Tapaninen is an entrepreneur and content marketing consultant who helps executives build thought leadership. He was producing a popular Finnish-language podcast 10X...

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Marketing Helsinki
030 Building Brands in Finland with Minna Kaitala from 2020-10-28T18:31:54

In this episode my guest is Minna Kaitala - an independent branding and marketing consultant based here in Helsinki.

Minna shares key points to building a memorable brand
- to avoid be...

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Marketing Helsinki
025 - Building Brands in Finland with Minna Kaitala from 2020-10-28T17:31:54

In this episode my guest is Minna Kaitala - an independent branding and marketing consultant based here in Helsinki. Minna shares key points to building a memorable brand - to avoid being generic,...

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Marketing Helsinki
029 - Diversity, Inclusion and Finland's Startup Ecosystem from 2020-09-29T07:23:26

Kim Oguilve is the chief marketing officer at Maria 01; a not for profit startup coworking community in the center of Helsinki that hosts over 150 tech companies and VCs and is now the Nordic's lar...

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Marketing Helsinki
024 - Diversity, Inclusion and Finland's Startup Ecosystem from 2020-09-29T05:23:26

Kim Oguilve is the chief marketing officer at Maria 01; a not for profit startup coworking community in the center of Helsinki that hosts over 150 tech companies and VCs and is now the Nordic's lar...

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Marketing Helsinki
028 Startups and Networking in Helsinki from 2020-09-01T08:02:59

Anna Rosa Lappalainen is a product builder, business builder, service designer, communicator, negotiator, business development expert, and serial entrepreneur with many interests in emerging tech a...

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Marketing Helsinki
023 - Startups and Networking in Helsinki from 2020-09-01T06:02:59

Anna Rosa Lappalainen is a product builder, business builder, service designer, communicator, negotiator, business development expert, and serial entrepreneur with many interests in emerging tech a...

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Marketing Helsinki
027 Renouncing Success in Finland to Move to Hollywood from 2020-08-25T08:39:27

Ramin Sohrab is an award-winning filmmaker, actor, martial artist and stunt cooridinator.

He was born in Tehran, grew up in Helsinki, and found himself lost in terms of direction despite o...

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Marketing Helsinki
022 - Renouncing Success in Finland to Move to Hollywood from 2020-08-25T06:39:27

Ramin Sohrab is an award-winning filmmaker, actor, martial artist and stunt cooridinator. He was born in Tehran, grew up in Helsinki, and found himself lost in terms of direction despite owning a ...

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Marketing Helsinki
026 Buyers, Sellers and Dream Makers! from 2020-08-18T06:59:12

In this episode, Steven Keys talks to me from his home in the south of England.

He is truly a man who is, by his own words, juggling many balls. He has been in sales most of his life, he h...

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Marketing Helsinki
021 - Take Pride in Being a Salesman : Buyers and Dream Makers! from 2020-08-18T04:59:12

In this episode, Steven Keys talks to me from his home in the south of England. He is truly a man who is, by his own words, juggling many balls. He has been in sales most of his life, he has been ...

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Marketing Helsinki
025 Producing a Hit Crime Documentary for Netflix from 2020-07-29T20:44:32

Daniel Bogado is a Brit-born Paraguayan and producer/director of multiple award-winning documentaries for major broadcasters around the world.

He's also an old friend from film school.  Listen

Marketing Helsinki
020 - Producing a Hit Crime Documentary for Netflix from 2020-07-29T18:44:32

Daniel Bogado is a Brit-born Paraguayan and producer/director of multiple award-winning documentaries for major broadcasters around the world. He's also an old friend from film school.  Here, we ...

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Marketing Helsinki
024 Cancel Culture and Media Manipulation from 2020-07-22T23:31:02

Tim Conley is a business coach and mentor. Some of the points we cover in this episode:

- the influence of media on creating fear and anxiousness
- lack of knowledge is not a flaw
...

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Marketing Helsinki
019 - Cancel Culture and Media Manipulation from 2020-07-22T21:31:02

Tim Conley is a business coach and mentor. Some of the points we cover in this episode: - the influence of media on creating fear and anxiousness - lack of knowledge is not a flaw - intervening in...

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Marketing Helsinki
023 Building Product vs Marketing Product: Early Stage Startups from 2020-07-16T00:47:01

Amandine Flachs has been involved in the startup ecosystem for 10 years as a community manager, growth consultant, and now as a founder herself.

She’s from Paris and lives in London. We ta...

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Marketing Helsinki
018 - Building Product vs Marketing Product: Early Stage Startups from 2020-07-15T22:47:01

Amandine Flachs has been involved in the startup ecosystem for 10 years as a community manager, growth consultant, and now as a founder herself. She’s from Paris and lives in London. We talk about...

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Marketing Helsinki
022 Asia, Technology, Laziness & Innovation from 2020-07-08T16:59:33

Nathaniel Fetalvero is a writer and producer at Tech in Asia- a media company based in Singapore serving Asia’s tech and startup community.

Some topics we covered:
- what new technolog...

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Marketing Helsinki
017 - Asia, Technology, Laziness & Innovation from 2020-07-08T14:59:33

Nathaniel Fetalvero is a writer and producer at Tech in Asia- a media company based in Singapore serving Asia’s tech and startup community. Some topics we covered: - what new technology is current...

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Marketing Helsinki
021 Bringing Design Thinking Into a 400-Year-Old Company from 2020-06-29T22:16:14

My guest is Juho Paasonen, the current Design Lead at a 400-year-old national institution that is the Finnish Postal Service Group: Posti.

Juho talks about starting his professional career...

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Marketing Helsinki
016 - Bringing Design Thinking Into a 400-Year-Old Company from 2020-06-29T20:16:14

My guest is Juho Paasonen, the current Design Lead at a 400-year-old national institution that is the Finnish Postal Service Group: Posti. Juho talks about starting his professional career at the ...

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Marketing Helsinki
020 Hacking the Brain to Increase Our Ability to Learn from 2020-06-23T13:30:39

My guest in this episode is Dr. Melissa Farmer. She is a clinician-scientist with roots in sexology, pain research, and neuroscience.
She is also co-founder of a Health Tech startup dealing wit...

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Marketing Helsinki
015 - Hacking the Brain to Increase Our Ability to Learn from 2020-06-23T11:30:39

My guest in this episode is Dr. Melissa Farmer. She is a clinician-scientist with roots in sexology, pain research, and neuroscience. She is also co-founder of a Health Tech startup dealing with ch...

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Marketing Helsinki
019 - Confessions of An Advertising Man From Finland from 2020-06-18T10:07:34

Riku Vassinen is currently the Managing Partner of Ogilvy Africa.

We talk about attitudes towards advertising and marketing in his native country of Finland. He shares some thoughts and op...

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Marketing Helsinki
014 - Confessions of An Advertising Man From Finland from 2020-06-18T08:07:34

Riku Vassinen is currently the Managing Partner of Ogilvy Africa. We talk about attitudes towards advertising and marketing in his native country of Finland. He shares some thoughts and opinions a...

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Marketing Helsinki
018 - Being a Good Human Not Required to Be a Good Marketer from 2020-06-01T00:07:57

My guest in this week's episode is Tim Conley who is a speaker, trainer and a business coach who works with B2B service entrepreneurs.

We talk about how
- successful marketing does not...

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Marketing Helsinki
013 - Being a Good Human Not Required to Be a Good Marketer from 2020-05-31T22:07:57

My guest in this week's episode is Tim Conley who is a speaker, trainer and a business coach who works with B2B service entrepreneurs. We talk about how - successful marketing does not require goo...

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Marketing Helsinki
The Magnificent Eleven: Highlights Compilation from 2020-05-28T07:10:36

In this first volume I had 11 excellent guests from the fields of entertainment, business & marketing and even neuroscience who shared valuable stories and insight..

For those of you who a...

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Marketing Helsinki
012 - The Magnificent Eleven: Highlights Compilation from 2020-05-28T05:10:36

In this first volume I had 11 excellent guests from the fields of entertainment, business & marketing and even neuroscience who shared valuable stories and insight.. For those of you who are new t...

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Marketing Helsinki
016 - Lessons in Filmmaking from Finland with AJ Annila from 2020-05-11T09:58:42

Antti-Jussi Annila is a film director whose first film Jade Warrior (2006) had the highest budget ever for a first time director in Finland.

Here, AJ talks about how he handled that pressu...

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Marketing Helsinki
011 - Lessons in Filmmaking from Finland with AJ Annila from 2020-05-11T07:58:42

Antti-Jussi Annila is a film director whose first film Jade Warrior (2006) had the highest budget ever for a first time director in Finland. Here, AJ talks about how he handled that pressure… whil...

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Marketing Helsinki
015 - Communication Skills From TV Presenting: Useful in Real Life? from 2020-05-02T20:40:09

Nikki is an experienced TV Presenter and Technology Communicator.

We had a really cool chat about the importance of communicating, listening, freelance work, teaching our kids that it's ok...

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Marketing Helsinki
010 - Communication Skills From TV Presenting: Useful in Real Life? from 2020-05-02T18:40:09

Nikki is an experienced TV Presenter and Technology Communicator. We had a really cool chat about the importance of communicating, listening, freelance work, teaching our kids that it's ok to make...

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Marketing Helsinki
014 - "Britain's Best Boss" Shares Philosophy from 2020-04-22T23:30:16

My guest today is Lee McAteer. He is the Associate Director at Tranmere Rovers football club in the English league. He is the founder of multiple successful companies including AmeriCamp, Wrestling...

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Marketing Helsinki
009 - "Britain's Best Boss" Shares Philosophy from 2020-04-22T21:30:16

My guest today is Lee McAteer. He is the Associate Director at Tranmere Rovers football club in the English league. He is the founder of multiple successful companies including AmeriCamp, Wrestling...

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Marketing Helsinki
013 - Young Entrepreneur Shares What He Learned in Silicon Valley from 2020-04-09T19:39:20

Baran Korkmaz is the 17-year-old founder and CEO of ARWAY - a London based startup whose vision is to create context aware Augmented Reality solutions accessible to everyone.

He talks abou...

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Marketing Helsinki
008 - Young Entrepreneur Shares What He Learned in Silicon Valley from 2020-04-09T17:39:20

Baran Korkmaz is the 17-year-old founder and CEO of ARWAY - a London based startup whose vision is to create context aware Augmented Reality solutions accessible to everyone. He talks about how he...

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Marketing Helsinki
012 - What He Learned From Reading 33 Books in 7 Months from 2020-03-28T10:48:19

Dima Syrotkin founder and CEO of Finnish startup Panda-Training recently read 33 books in 7 months. I asked him to share some of the things he learned from some of the best books: The Listening Soc...

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Marketing Helsinki
007 - What He Learned From Reading 33 Books in 7 Months from 2020-03-28T09:48:19

Dima Syrotkin founder and CEO of Finnish startup Panda-Training recently read 33 books in 7 months. I asked him to share some of the things he learned from some of the best books: The Listening Soc...

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Marketing Helsinki
011 - Emigrating into the Animation Industry in Sydney from 2020-03-23T07:45:12

G'day! In this episode, I speak to Debbie Steer who is an Animation Producer based in Sydney, Australia. We became friends 13 years ago as struggling filmmakers in Manchester, England.

Deb...

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Marketing Helsinki
006 - Emigrating into the Animation Industry in Sydney from 2020-03-23T06:45:12

G'day! In this episode, I speak to Debbie Steer who is an Animation Producer based in Sydney, Australia. We became friends 13 years ago as struggling filmmakers in Manchester, England. Debbie shar...

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Marketing Helsinki
009 - Fail Well, Experiment and Trust Your Processes from 2020-03-03T22:06:31

My guest today is David Blinov. He’s the Founder of The F Company - a Growth Marketing agency based here in Helsinki.

It was really fun to talk to him- he’s a marketing nerd just like me, ...

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Marketing Helsinki
005 - Fail Well, Experiment and Trust Your Processes from 2020-03-03T21:06:31

My guest today is David Blinov. He’s the Founder of The F Company - a Growth Marketing agency based here in Helsinki. It was really fun to talk to him- he’s a marketing nerd just like me, but unli...

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Marketing Helsinki
008 - Managing Data and Doing Difficult Things from 2020-02-24T19:51:53

This week I have a friend Marko Lauhiala who is the founder, CEO and CTO of a startup solving the problem of data organization in enterprises.

He reminded me how we are all capable of doin...

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Marketing Helsinki
004 - Managing Data and Doing Difficult Things from 2020-02-24T18:51:53

This week I have a friend Marko Lauhiala who is the founder, CEO and CTO of a startup solving the problem of data organization in enterprises. He reminded me how we are all capable of doing diffic...

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Marketing Helsinki
006 - Neuro-linguistic Programming : Improvement Through Communication and Psychology from 2020-01-31T06:38:57

My friend Rachel recently started telling me about NLP. It was something that I was not familiar with but being a linguistic geek and a brain nerd, I was immediately intrigued.

And I thoug...

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Marketing Helsinki
003 - Neuro-linguistic Programming : Improvement Through Communication and Psychology from 2020-01-31T05:38:57

My friend Rachel recently started telling me about NLP. It was something that I was not familiar with but being a linguistic geek and a brain nerd, I was immediately intrigued. And I thought it wo...

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Marketing Helsinki
004 - Business Training and Coaching for Corporate Escapees from 2019-12-29T12:38:21

In this episode, I enjoy a chat with Tracey Tait - a marketing coach and trainer based in Newcastle, England.

We discuss Tracey's approach to teaching and learning while working with busin...

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Marketing Helsinki
002 - Business Training and Coaching for Corporate Escapees from 2019-12-29T11:38:21

In this episode, I enjoy a chat with Tracey Tait - a marketing coach and trainer based in Newcastle, England. We discuss Tracey's approach to teaching and learning while working with business owne...

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Marketing Helsinki
002 - Behavior of Humans, Brain of Mice from 2019-10-28T23:37:07

This week I have my first guest on the podcast. His name is Leo Khirug. He's a scientist. He studies brains. He's very interesting.

If you're interested in evolution, human behavior and sc...

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Marketing Helsinki
001 - Behavior of Humans, Brain of Mice from 2019-10-28T22:37:07

This week I have my first guest on the podcast. His name is Leo Khirug. He's a scientist. He studies brains. He's very interesting. If you're interested in evolution, human behavior and science ex...

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