NPD – behind the office supplies numbers - a podcast by opitalk

Earlier this month, POS data and market intelligence firm The NPD Group released some eye-catching numbers for the US office supplies industry in 2021. Revenue increased by 11% versus 2020 to $14.5 billion, a figure that was also 12% higher than pre-pandemic 2019.

In this episode of OPI Talk, Andy Braithwaite speaks to NPD Industry Analyst Leen Nsouli about those 2021 results.

What were the drivers behind the double-digit growth two years in a row? What were some of the key category highlights? Was there any share shift between online and bricks-and-mortar? What can we expect in 2022?

Listen to the interview to discover the answers to these questions, and more!

 

Episode recorded and edited by Andy Braithwaite
Music by:
Extreme Energy by MusicToday80: https://soundcloud.com/musictoday80/r...
Attribution 3.0 Unported (CC BY 3.0) https://creativecommons.org/licenses/...
Music provided by Free Vibes: https://goo.gl/NkGhTg

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