Podcasts by Our SKUD View
Retail is changing quickly for business owners. Each week, join Chris Lamb and Emily Stalvey, website and marketing experts in the retail industry, as they talk with experts in the home furnishings retail industry about technology trends, marketing tips, and ways you can employ growth hacking to your retail brand. If you have a retail store that’s ready to be online or a brand that needs advice about leveraging retail web technology and retail marketing, this podcast is just for you.
Further podcasts by MicroD
Podcast on the topic Technologie
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Season 2 Wrap-Up from 2020-06-05T15:00:51
Chris steps in for a brief message to our listeners: Our SKU’D View is taking a brief break for summer. A huge THANK YOU to all our guests this season!
If you have any ideas or...
Recovery Strategy: Technologies That Helped Retailers During COVID-19 from 2020-05-29T15:00
In this episode of the podcast, Emily talks with Nate Smathers and Website Advisor Manager, Victoria Vizard, on the technologies that helped retailers to keep selling during the COVID-19 pandemic. ...
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Recovery Strategy: Inside Look at Furniture Shoppers After COVID-19 from 2020-05-22T15:00:27
Emily invites Keith Johns back on the podcast to talk about the two types of consumers that will emerge in the recovery – those who are willing to come to the store (Willing Consumer) and the ones ...
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Recovery Strategy: How Digital Commerce Helped Retailers in Crisis from 2020-05-15T15:00:56
MicroD website and ecommerce experts join the podcast episode this week to discuss the impact of COVID-19 on the retail world and, more importantly, how digital commerce is helping them in recovery...
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Recovery Strategy: Marketing Advice for Retailers from 2020-05-08T15:00:19
Retailers are looking for advice on building a strong ecommerce website and powerful digital commerce strategy as the states open the economy. Marketing experts, Emily Stalvey and Nate Smathers, ta...
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Ecommerce Shifts Through the Pandemic from 2020-04-24T15:00:31
Ecommerce has always been a topic that furniture retailers have avoided in the past. But now, in the midst of the COVID-19 pandemic, furniture retailers are starting to embrace ecommerce in a big w...
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The Effect of COVID-19 on Furniture Manufacturers from 2020-04-10T15:00:32
Home furnishings retailers across the country have felt the effects of the COVID-19 pandemic – from adjusting their hours to being forced to temporarily close for stay-at-home protocols. So much fo...
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Online Tools Powering Sales in Retail Stores from 2020-03-27T14:00:06
If you want to make the most of the in-store shopper, find out what online tools can get them across the finish line. Incorporating your online techniques to the retail store creates a seamless onl...
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Positive Trends in Retail for 2020 from 2020-03-13T14:00:28
If you want to understand the website trends in furniture retail for 2020, listen to this episode. For a company focused on the furniture industry, MicroD talks with retailers about the positive tr...
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Promoting Your Brand on Facebook in 2020 from 2020-02-14T15:00:18
Chris Lamb asks Rich Barker on the show to explain his 2020 Facebook Ads strategy to listeners. It's a simple strategy that can make a big impact for your brand.
Attention Micr...
A Guide to Generational Shoppers from 2019-12-27T15:00:35
Chris and Emily are back together on the podcast as they discuss the online shopping habits of the different generations. What's so surprising about the Boomers? Why is Chris so in love with Genera...
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Creating the Right Marketing Budget – Part 2 from 2019-12-13T15:00:46
Ken Widger joins Chris Lamb to continue the discussion on creating the right marketing budget for your business. In this in-depth episode, Ken details the steps to take to determine just how you sh...
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Creating the Right Marketing Budget – Part 1 from 2019-11-29T15:00:35
He's back! Ken Widger joins Chris Lamb to discuss Ken's popular seminar on creating a proper marketing budget. This episode acts as a perfect guide on how others in the retail furniture industry (a...
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So What Is Local SEO, Exactly? from 2019-11-15T15:00:27
In this episode, Emily and Chris get — **record scratch**
Chris takes on hosting duties this episode as he discusses Local SEO for furniture retail with Khalil Cliette. What is...
The Energy of High Point Market – Fall 2019 from 2019-11-01T14:00:02
Emily and Chris are back together on the podcast as MicroD goes to Market! Listen in as MicroD team members share their first impressions of High Point Market and discuss the energy and enthusiasm ...
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The Amazon Effect on Home Furnishings Manufacturers from 2019-10-18T15:00:01
Emily invites Richard Sexton back on the show to do a deep-dive on Amazon and the effect it's having on manufacturers in the home furnishings industry. With Amazon's dominance in other arenas, what...
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Testing Your 20/20 Vision – DRIVE Conference from 2019-10-04T15:00:24
Listen in as Emily and Nate Smathers discuss MicroD’s first-ever user conference: the DRIVE Conference! Emily and Nate share details and reveal information: who should attend, registration cost, se...
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Tariffs and the Impact on the Industry from 2019-09-20T15:00:08
In our first official episode of Season 2, Emily talks with Erika Latham and Richard Sexton on how MicroD has seen tariffs impacting the home furnishings industry. Listen as the group discusses the...
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Season 2 Preview – We’re Back! from 2019-08-29T23:10:02
Emily and Chris can barely hold in their excitement for the return of Our SKU’D View! Season 2 of the podcast promises to be bigger, with more guests, on-site episodes, special interviews and more!...
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Should Brands Create Blog Posts? from 2019-06-28T15:00:06
Is blogging actually good for your brand’s content marketing strategy? What are the benefits of writing blog posts for your brand? In this episode of Our SKU’D View, Emily and Chris cover this topi...
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Digital Marketing Strategy for Seasonal Sales (with Nate Smathers) from 2019-06-14T15:00:01
If you've been in the home furnishings industry long enough, you’ll know the biggest revenue shifts happen between Memorial Day and Labor Day. Well, Nate Smathers joins Emily and Chris to instruct ...
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Inspire Innovation in Your Marketing Team from 2019-05-31T15:00:16
Coming up with new sales promotions or new campaign ideas can be difficult at times. In this episode, Emily and Chris discuss some ways to keep your marketing teams energized and innovating. Discus...
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How to Find and Keep the Best Employees from 2019-05-17T15:00:56
You asked and we listened. Join Emily as she brings in two Talent and Recruitment experts, Tracy Barber and Carly Kincaid to talk about how to make the right hiring choices. We’ll talk about places...
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A Year of Furniture Marketing (with Ken Widger) from 2019-05-03T15:00:44
Emily and Ken zip through the last 15 months of digital marketing at MicroD. Since the new digital marketing division was created, what were the lessons we learned and what changes happened in the ...
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High Point Market Recap – Spring 2019 from 2019-04-19T15:00:41
In this episode, Chris whines about missing High Point Market, while Emily gives a great wrap-up of some of the topics of interest that came up repeatedly from both the retailers and manufacturers ...
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Managing Your Furniture Retail Budget in 2019 (with Richard Sexton) from 2019-04-12T15:00:05
Richard Sexton, Chief Product Officer at MicroD, has a secret for retailers when it comes to budget. In this episode, listen as Emily asks Richard the big questions about budget, financials, and th...
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Is Brick and Mortar Retail Dying? (with Nate Smathers) from 2019-04-05T15:00:08
Nate Smathers works with a lot of retailers who are asking a lot of questions about the future. With so many questions and uncertainty about the future of brick and mortar retail, Nate wrote a love...
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Remarketing with Google (with Rich Barker) from 2019-03-29T14:00:46
Remarketing. It's that phrase you've heard over and over again from marketing teams. But what is remarketing? If you're looking for answers and want to learn how to get started with remarketing, th...
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How Can I Improve My Furniture Sales? from 2019-03-22T14:00:08
You’re a retail store owner who needs to increase sales. If that sounds like you, this episode should be on your most-played list. Join Emily Stalvey and Chris Lamb as they take apart the online an...
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Conversion Rate Optimization: 5 Simple Steps (with Ken Widger) from 2019-03-15T14:00:41
Join Chris Lamb as he talks with Ken Widger about Conversion Rate Optimization (CRO). We’ll explain what is conversion rate optimization and five steps you can take to make your website convert mor...
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Marketing Your Furniture Store Online in 2019 from 2019-03-08T15:00:52
This week's podcast touches on how to advertise your furniture store. Chris Lamb is a certified Google Advertising expert and Emily Stalvey is a certified Content Marketing expert. When the two com...
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Keys to Being Successful in Retail in 2019 – Tips from the Experts from 2019-02-22T15:32:43
How can you stay energized about your business during 2019? We’re talking to you today about the tips our experts have about this very topic. Get over that first quarter slump with expert advice fr...
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We Started a Podcast! from 2019-02-20T20:19:33
That's right! Join Chris Lamb and Emily Stalvey, marketers at MicroD, as we get honest and talk about why MicroD is launching a podcast.
* Who will benefit from these podcast...