Podcasts by Paid Search Magic

Paid Search Magic

Welcome to Paid Search Magic

Further podcasts by Amy Hebdon: Paid Search Magician

Podcast on the topic Wirtschaft

All episodes

Paid Search Magic
061: March 2019 News Current Events&Controversy from 2019-03-16T05:12:37

Questions answered on this episode When multiple agencies handle one customer account, how does Google calculate/allocate ad spend for each to achieve partner status?About how long does it take ...

Listen
Paid Search Magic
060: Keeping up with Google Grants with Eddie Laing from 2019-03-08T01:25:46

This is episode #60 and it’s our 2nd installment of SuperPower Spotlight, where we  interview paid search marketers with deep experience in a particular topic, or industry. Today’s topic is Google ...

Listen
Paid Search Magic
059: Conversational Marketing with Dave Gerhardt from 2019-02-27T15:07:13

Book https://www.drift.com/conversational-marketing-book/https://www.amazon.com/Conversational-Marketing-Companies-Chatbots-Generate/dp/1119541832/

Listen
Paid Search Magic
058: How to Speak Your Client’s Love Language from 2019-02-14T21:47:31

Resources from this episode: 5 Love Languages defined: https://www.5lovelanguages.com/2018/06/the-five-love-languages-defined/Giftolology: The Art and Science of Using Gifts to Cut Through the Noi...

Listen
Paid Search Magic
056: Superpower Spotlight: Evan Sanchez–Exploring the Home Goods Vertical from 2019-02-05T05:30:15

  This is episode #56 and we’re introducing a new format for the podcast. We’re calling it the Superpower Spotlight, and on these episodes we’ll be interviewing paid search marketers who have deep...

Listen
Paid Search Magic
055: Take Over Google Ads Accounts like a Pro (And Bing Ads, too!) from 2019-01-25T11:40:46

  This is episode #55 and today we’re switching gears a bit to talk about the source of a lot of anxiety and confusion for paid search managers: taking over an existing paid search account. The ...

Listen
Paid Search Magic
054: The D.R.E.A.M Framework for Pitching&Winning Dream Clients from 2019-01-20T08:00:23

Welcome to the Paid Search Magic Podcast, where we discuss client management, digital advertising and paid search on Google Ads and Bing Ads. Well, it's finally happened: after polling users, coll...

Listen
Paid Search Magic
053: Setting the Right Client Expectations from 2019-01-11T11:15:52

  You're listening to the Paid Search Magic Podcast. It's your weekly deep dive into Search Engine Marketing, Google Ads, client management, and so much more. This is episode #53, and today we’r...

Listen
Paid Search Magic
052 January 2019 News Current Events&Controversy from 2019-01-07T02:02:04

Resources: Google Ads add-on in Google Sheets updates: https://support.google.com/google-ads/answer/9158197YouTube ad pods: https://www.blog.google/products/ads/how-evolving-user-patterns-drive-...

Listen
Paid Search Magic
051: Quality Score: The Art, the Science, the Mystery from 2018-12-07T07:46:16

  This is episode #51, and today we’re talking about “Quality Score”. If you’re brand new to Google Ads you may not have heard of QS, and if that’s you… welcome. In all other cases, you HAVE heard...

Listen