REAL Innovation Demystified – Creativity with a Job to Do - a podcast by Mark Asquith, Rebel Base Media

Innovation is a word that most businesses use, but don’t really “get”. So, what is innovation? Well, according to Dominic Irvine – innovation is creativity with a job to do. But why innovate? Don’t stand still or you are going backwards. Innovation is a process that includes several steps. You need to continue to evolve,…

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