#16. What’s the shape of a great story? Nancy Duarte gives us the answers - a podcast by Mikey Mioduski

[Disclaimer: This is not a Nancy Duarte interview. One day it will be.]

Ever wonder what the SHAPE of a story looks like?

Our “Patron Saint of Stories” Nancy Duarte AKA CEO/Founder of Duarte, Inc. has done the research to show us just that.

In her first viral ~2008 TED Talk, Duarte shows off her analysis of several Communication Greats (ahem, Steve Jobs, MLK…) to prove there’s a science—an ebb and flow—in how information and stories are presented.

Memorable communication follows a pattern.

And for our humble Storytelling Study Club, we’re anxious to learn from those footsteps.

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