Episode 018: How to Choose Which Money Making Offers to Focus On | Planning for Profit Podcast - a podcast by Kristin Kaplan: Digital COO

from 2018-07-10T19:39:52

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On this episode we’re talking all about why it’s so important to focus on the cash cows in your business and how to choose which of your offers those should be.
 
Highlights: 
  • How to recognize a cash cow in your business
  • Discussing the Pareto Principle and how it applies to your business
  • Why you need to par down your offerings to what's most likely to generate the most amount of revenue
  • Four steps to get clear on your cash cows and understand how to scale your offers
 
Links and Resources Mentioned in this Episode: 
 
The Pumpkin Plan by Mike Michalowicz 
 
The Pareto Principle
 
5 Steps to Your Most Profitable Year
 

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Further podcasts by Kristin Kaplan: Digital COO

Website of Kristin Kaplan: Digital COO