Episode 020: Stop Worrying About What Other Businesses Charge | Planning for Profit Podcast - a podcast by Kristin Kaplan: Digital COO
from 2018-08-14T11:11:01
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In this episode we are talking all about why you should STOP worrying about what other people charge and what to do instead.
Highlights:
- Why you shouldn't base your pricing on what other businesses charge
- Why setting your prices lower than the rest of the market is not sustainable
- Why you shouldn't worry about what "the market" will sustain as much as you think
- Why price undercutting is a bad practice for businesses
Links and Resources Mentioned in this Episode
Further episodes of Planning for Profit
Further podcasts by Kristin Kaplan: Digital COO
Website of Kristin Kaplan: Digital COO