Podcasts by PPC & Chill

PPC & Chill

A quirky PPC podcast for the latest news and trends in paid marketing. Tune in to hear the best tips and tricks from leading paid search and paid social campaigns. Support this podcast: https://podcasters.spotify.com/pod/show/bryenn/support

Further podcasts by Bryenn Lopez-Bierwirth

Podcast on the topic Wirtschaft

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PPC & Chill
How Pumpkin Spice Can Teach You About Branding ?? from 2021-09-25T21:56:50

Do you know what food trend is the most pervasive, divisive, and durable in US culture? Starbucks' PSL. Want to know why? Take a listen to what brands can learn from the pumpkin spice phenomenon...

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PPC & Chill
Branding Matters Series: Are Clickbait & Ads Similar? from 2021-09-21T22:35:16

We spend a lot of time analyzing, emulating, critiquing companies branding strategies, but I'd suggest news stations & publications are some of the best branders based on a psychological eff...

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PPC & Chill
Does Psychological Pricing Work? from 2021-07-14T00:14:46

Psychological pricing is a pricing strategy that utilizes specific techniques to form a psychological or subconscious impact on consumers to trick consumers into making quick purchases....

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PPC & Chill
Social Commerce to the ?? & Why Brands Should Care from 2021-06-26T22:18:39

Social commerce is an Listen

PPC & Chill
How Companies Know What You Want Before Googling from 2021-06-26T20:18:25

There's a big debate, almost conspiracy-esque, about Tech companies listening in on our phones and that's how they know what products we were discussing, without us having to Google them. I spea...

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PPC & Chill
Facebook threatens to make iOS users pay. from 2021-05-25T20:27:18

Facebook continues its campaign against Apple’s iOS 14 privacy updates, adding a notice within its iOS app telling users the information it collects from other apps and websites can “help keep F...

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PPC & Chill
The Rise of Click Bots & Fraud Clicks from 2019-04-26T23:53:14

Click fraud is up 227% since 2016 and it's only getting worse and more expensive for you. Learn how click bots are affecting your PPC account, why it's happening and the 4 steps you should be ta...

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PPC & Chill
Why Branded Bidding is a PPC Must from 2019-04-26T22:29:16

Why bidding on your brand name is important for your overall PPC strategy and, if you aren't, how you're enabling your competitors to directly steal customers from you.  --- Support this podcast...

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