AMZPPC 28: The Importance of Indexation for Amazon PPC - a podcast by The PPC Den

In this episode, Mike & Brett discuss the importance of indexation for Amazon PPC. Indexation is the process of Amazon's algorithm understanding what exactly your product is and which searches to display your ads & listings on. Making sure your listings are properly indexed for your highest traffic, most relevant keywords is essential for both PPC and organic performance on Amazon. Listen in as we cover all of the bases when it comes to indexation, including how to index your listings for certain keywords, where to focus your efforts, things to look out for, and what to expect. We'll see you in the Badger Den!

Further episodes of The PPC Den: Amazon PPC Advertising Mastery

Further podcasts by The PPC Den

Website of The PPC Den