177: How to Build Traffic and Momentum on Your Blog After a Blogging Slump - a podcast by Darren Rowse: Blogger, Speaker, Author and Online Entrepreneur

Six Ways to Boost Traffic on Your Blog
In today’s lesson, I want to talk about getting your traffic kick started in the new year.Many bloggers struggle with getting traffic momentum early in the year after the holiday period traffic slump that most of us go through because our readers are not online as much or after we’ve taken a bit of time off blogging - and it can be frustrating to come back to your blog and see traffic lower than it was last year.



In this lesson, I want to give you 6 things you can do to hopefully boost your traffic a little and to hopefully get it back to where it was or even higher.So if you’re looking for a boost in traffic - today is for you.
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Expand to view full transcriptCompress to smaller transcript viewHey! It’s Darren from ProBlogger. Welcome to episode 177 of the ProBlogger podcast!As I said, my name’s Darren Rowse, and I’m the blogger behind ProBlogger.com, which is a blog, a podcast, an event, job board, and series of eBooks all designed to help you as a blogger to grow your audience and to make money from your blog.

You can learn more about ProBlogger at ProBlogger.com.In today’s lesson, I wanna talk about getting your traffic kick started for the new year or (if you’re listening to this in a few months’ time) after you’ve had some kind of a slump in traffic. Many bloggers struggle with getting traffic momentum early in the year.

Maybe it’s because your readers have been away over the holiday period. I know a lot of Aussie bloggers particularly struggle at this time of year because a lot of their readers are away at the beach or have just had holidays. They’ve not been online as much. Or maybe it’s because you’ve been away, and you’ve stopped blogging for a couple of weeks to have abreak. Whatever the reason, whether it’s end-of-the-year slumps or mid-year slumps – because I know a lot of American bloggers have a mid-year slump when a lot of their readers go away for summer holidays.

In this lesson, I wanna give you six things you can do to hopefully boost your traffic, to give you a bit of a kick start in terms of traffic after a slump, and hopefully get things back to where your traffic was or even higher. If you’re looking for a boost in traffic, today’s episode is for you. You can listen at ProBlogger.com/podcast/177, where I’ll have some show notes and further readings and further listening for you as well.Let’s get into today’s show.

I got an email this morning from one of my readers, who said, “I’ve had a slump in traffic over the holidays and the new year and need to get things back on track. What should I do?”A number of things come to mind. Some of what I wanna share this morning, I have touched on in previous podcasts, so I’m gonna refer back to those where I have done that. Six things came to mind. Half of them are content-related, and half of them are not.

I’ll start with the content-related ones because sometimes renewing your focus on content can kick start traffic and help to build some momentum on your site. The first thing that I would be doing if I had just had a bit of a slump in traffic – perhaps my traffic had plateaued, and I wanted to take things to the next level – is to really focus upon creating shareable content. This is something that I definitely have talked about in previous ...

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