PB036: Find Readers for Your Blog Through Commenting and Relationships - a podcast by Darren Rowse: Blogger, Speaker, Author and Online Entrepreneur

from 2015-08-17T11:07:58

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Note: you can listen to this episode above or load it up in iTunes.
How to Find Readers for Your Blog Through Commenting and RelationshipsToday's episode is about how to find new readers for your blog. It's the question I get asked most by bloggers, so this is the forth of a series of podcasts on this topic.

In part one we looked at two really important questions to ask before you go hunting for readers to read your blog.In part two, we talked about how to use two types of content to find readers for your blog.

In part three, we talked about building a blog that readers will want to return to again and again (a'sticky'blog).

Today, we talk about how to grow your readership by commenting and networking.In This Episode
You can listen to today's episode above or in iTunes or Stitcher (where we'd also LOVE to get your reviews on those platforms if you have a moment). Today we talk about:

How to identify the places your ideal readers are hanging out onlineHow to leave comments on blogs and social media to grow your profile
How to network informally with other bloggers to build opportunities to grow your readershipHow building a blogging alliance can grow your blog
How to pitch to influencers (people who are already getting noticed)How to feature influencers

Further Reading/Listening For Finding Blog ReadersLet me Show You Inside a Secret Blogging Alliance
How to Grow Traffic through Forums and Social Media GroupHow to Grow Traffic with Blog CommentingFull TranscriptExpand to view full transcript
Compress to smaller transcript viewHi there and welcome to episode 36 of the ProBlogger Podcast. My name is Darren Rowse and today, we'll be looking at two techniques to find readers for your blog. You can find today's show notes at problogger.com/podcast/36. Before we get into today's show, I just wanted to give you a little update. Today is Monday, the 17th of August as I record this and literally, just last night, I got home from the ProBlogger event for 2015. We had 700+ attendees come up to the Gold Coast in Queensland, Australia where we got together for two whole days to talk blogging. There's a whole heap of people there, it was quite amazing.

The previous year we had I think I was close to 540–550 people so it was quite a bit larger than the previous year, almost 200 larger and we had a great time together. We did a few new things, we had a few more networking events at this particular year, we had a great party on Friday night, but the main reason we were there was for some great content. We had, I think, it was over 24. It might have been closer to 30 sessions this year.We had speakers fly in from around the world: Jadah Sellner from Simple Green Smoothies, Heather Armstrong from Dooce, Pamela Wilson from Copyblogger, and Ruth Soukup from Living Well, Spending Less. Then, there was a whole heap of amazing Australian bloggers there speaking as well. We had Dan Norris, Claire Healy, Nat Kringoudis and many more. You can actually find them all listed at probloggerevents.com, but it was really just a fantastic time.

I'm, right now, feeling simultaneously, incredibly energized and incredibly exhausted as well, physically exhausted but mentally really energized and really looking forward to what comes next for particularly the Australian blogosphere. This year, we also had people flying in from India, quite a few from New Zealand, and even attendees flying in from other parts of the world including the Middle East and America. It was quite a diverse group of people, all kinds of niches. We had quite a few younger bloggers this year as well as older bloggers. As usual, a lot of women. It was in the 90% range of male to female ratio but it was just a fantastic time.

Despite my croaky voice today, I'm feeling really great about the state of the Australian blogosphere and als...

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