Doing User Research - a podcast by Kyle Evans, Eva Chau

from 2020-05-08T09:00

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What is user research?


  • A tool to understand needs

  • A way to find out what you don't know

What are types of research?


  • Interviews

  • Focus groups

  • Field studies

  • Usability tests

  • Surveys

  • Questionnaires

  • many more...

Why do research?


  • To inform the design, the direction and gather insight

  • "Be ready to be surprised"

Tips


  1. Have a plan

  2. Do it often

  3. Doesn't have to be perfect

  4. Adopt the mindset of a scientist

  5. Have fun and get the reps

  6. Volunteer to be on the other side to understand what it's like

Referenced in the show:
User Research Basics

Stop doing user research. Start having conversations.

Further episodes of Prodity: Product by Design

Further podcasts by Kyle Evans, Eva Chau

Website of Kyle Evans, Eva Chau