Doing User Research - a podcast by Kyle Evans, Eva Chau
from 2020-05-08T09:00
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What is user research?
- A tool to understand needs
- A way to find out what you don't know
What are types of research?
- Interviews
- Focus groups
- Field studies
- Usability tests
- Surveys
- Questionnaires
- many more...
Why do research?
- To inform the design, the direction and gather insight
- "Be ready to be surprised"
Tips
- Have a plan
- Do it often
- Doesn't have to be perfect
- Adopt the mindset of a scientist
- Have fun and get the reps
- Volunteer to be on the other side to understand what it's like
Referenced in the show:
User Research Basics
Stop doing user research. Start having conversations.
Further episodes of Prodity: Product by Design
Further podcasts by Kyle Evans, Eva Chau
Website of Kyle Evans, Eva Chau