E57 Aki Technologies - Moment Marketing Science for Mobile Ad Personalization at Scale - a podcast by Awesome + Epic Productions

from 2021-02-26T15:00:03

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Q Division talks with Risa Crandall, SVP CPG Strategy + Sales at Aki Technologies, https://www.a.ki/ a mobile marketing company using a unique strategy to determine mobile ad personalization and receptivity called Moment Marketing Science.

Topics Discussed -
What is Moment Marketing Science?
Ad Targeting and Personalization at Scale
Campaign Measurement: Impressions vs. Sales Lift
Messaging Opportunities for Brands, Retailers + QSR
Consumer Sentiment and Data Privacy

Further episodes of Q's Tech Talks

Further podcasts by Awesome + Epic Productions

Website of Awesome + Epic Productions