CEOs: a 7-step COVID-19 business re-launch plan - a podcast by Ciarán Fenton

Last week I worked with a CEO who leads a rapid growth multi-site retail business trying to figure out how to "re-launch" after his employees come back "from furlough". If you are in a similar situation, I propose:

7-step COVID-19 business plan process 

Step 1: Bin all previous plans

Don't be tempted to re-forecast the current financial year's P&L in the light of COVID-19 using your pre-COVID business plan's revenue and cost budget. They're out of date. Everything has changed.

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