Ep 58: Sharing your Passion With A Wider Audience: PR and nonprofit outreach with Maya Brook From Slow Food Denver - a podcast by Stu Swineford
from 2021-10-26T07:00
Are you crafting a conversation with all of your audiences?
On this episode of Relish This, I talked with Maya Brook, the Executive Director of Slow Food Denver, an organization that helps educate people about their food sources and encourages them to seek out food that is produced using sustainable practices and is available to everyone.
Their motto is “We believe in food that is good, clean, and fair for all.”
During our conversation, we discussed the different avenues that Slow Food has created to support and promote its mission including its kids program, Little Sprouts, that helps children learn how to cook and creates a passion for good food at an early age.
We also discussed Maya’s background in PR and how organizations can do a better job teeing up messaging and outreach to capture the attention of a wider audience and how to properly frame your story when sending out PR materials. The key is to ensure that you are creating the right content for the right audience in the right medium.
Finally, for those of you who are looking to move into an Executive Director role (or if you are searching for an ED), we finished our conversation about the ED hiring process and how Maya prepared herself to successfully land her new role as Executive Director of Slow Food Denver.
This was a fun episode. I hope you enjoy it
Links:
ASK:
Ask questions, grow your own food, try new things!
Further episodes of Relish THIS: The Nonprofit Marketing Podcast
Further podcasts by Stu Swineford
Website of Stu Swineford